Conversion Pro Llp

5 days ago

Pune, Maharashtra, India Conversion Pro LLP Full time

Key Responsibilities- Campaign Strategy Execution Design implement and manage Google Ads campaigns across various platforms Google Search Google Display Network YouTube Ads while staying within budget constraints - Optimization Leverage data-driven insights and automation tools to continuously optimize campaigns for maximum ROI adjusting targeting bidding and creatives as needed - Performance Tracking Monitor key performance metrics e g CTR conversion rate CPA ROAS and generate insightful reports for stakeholders to track campaign success - Keyword Research Analysis Conduct in-depth keyword research to identify high-converting keywords and refine negative keyword lists for better targeting - A B Testing Develop and execute A B tests on ad creatives landing pages and bidding strategies to improve overall performance - Collaboration Work closely with cross-functional teams e g content design product to ensure paid ad strategies - align with overall marketing and brand objectives - Stay Updated Keep up with the latest trends updates and best practices in Google Ads and digital marketing to optimize our campaigns and maintain competitiveness Requirements- Experience 1 years of hands-on experience managing Google Ads campaigns search display shopping YouTube with familiarity in using other paid advertising platforms e g Facebook Ads Bing Ads - Certification Current Google Ads certifications Search Display Video are required - Technical Skills Proficiency in Google Ads platform Google Analytics SEMrush Ahrefs Google Tag Manager and related digital marketing tools - Analytical Skills Strong ability to analyze data and trends making actionable decisions to improve campaign performance - Attention to Detail Ability to manage multiple campaigns simultaneously while maintaining precision in execution - Communication Strong verbal and written communication skills with the ability to explain complex campaign results to stakeholders - Problem-Solving Creative proactive and results-driven approach to managing challenges and seizing opportunities in paid search - Experience with Other Paid Media Platforms Familiarity with Facebook Ads Bing Ads or other paid advertising platforms is a plus - Experience with E-commerce Experience managing Google Ads for e-commerce brands and knowledge of conversion tracking and shopping feeds is a plus - Technical Knowledge Familiarity with Google Ads Scripts HTML landing page optimization and website conversion tracking ref updazz com

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