Assistant Marketing Manager

4 weeks ago

Mumbai Maharashtra, India CIEL HR Full time

Position Assistant Manager -Marketing Location Mumbai Candidates need to have Significant experience 8 -10 years in Lubricants Auto Ancillary Tyres Batteries related Industries Business and commercial acumen including financial expertise Experience working in cross-functional and cross-geographical teams is preferable Exposure in Digital communications and emerging digital technologies will be an added advantage Ability to think critically and creatively Education MBA in Marketing Key Responsibility Develop a robust short term and medium-term segment strategy for all the automotive categories Deploy successful marketing campaigns and own their implementation from ideation to execution Manage product life cycle product development manage launch plan plan follow-up activities and phase out SKU s strategically Creating an enduring brand message that results in increased sales brand loyalty and improving market share Working closely with the company s Sales team enabling them to meet their commercial objectives by providing them with appropriate tools materials and presentations Competition Tracking and market research Preparing online and print marketing campaigns

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