Marketing Automation Specialist

2 days ago

India Interview Kickstart Full time
Job Description

Let&aposs start with who we are:

Interviews can be hard. And when it comes to the top tech companies like Google, Facebook, Netflix, etc., they can be downright brutal. Most candidates dont make it simply because they dont prepare well enough. IK helps candidates nail the toughest tech interviews. At IK, current and former hiring managers at these top companies take candidates through an intense prep course to prepare them to crack the toughest Technical interviews. You could think of us as the everything store for career transitions and interview skill development.

How do we do that, you ask

- We have a structured way of helping folks crack interviews-
- Career accelerator course
- End-to-end courses + platform
- More than 100+ instructors from Google, FB, Amazon, Netflix, Dropbox, and other top Silicon Valley companies.
- And, to date, we have trained 10000+ engineers
- Whats more exciting is that we are completely remote and hiring the best people we can find regardless of geo.

Sounds interesting Then heres some more information about the role

Role Overview

We are thrilled to announce an opportunity for a Software Engineer 2, Hubspot to join our marketing automation team. In this role, you&aposll be pivotal in enhancing our marketing efforts by leveraging the HubSpot platform to its fullest potential. You will focus on optimizing our marketing automation processes, building efficient workflows, managing the CRM user database and segmentation, and drive informed decision-making. The ideal candidate will be technically skilled, analytical, and passionate about maximizing the impact of marketing technologies in a dynamic tech environment.

What will you be doing

- Develop, implement, and optimize marketing automation strategies using HubSpot.
- Build and manage lists, workflows, custom automations, and lead parameters within the HubSpot environment.
- Manage the CRM user database, segmentation, and complex workflows and lead parameter processes.
- Customize and maintain HubSpot by integrating basic Python coding to enhance platform capabilities (Custom JS scripts).
- Collaborate with marketing, sales, and technology teams to align HubSpot initiatives with broader business objectives.
- Maintain up-to-date knowledge of HubSpots features and best practices, ensuring our marketing technology stack is fully utilized and integrated.

Why This Role Might Be For You

- Join a forward-thinking company where innovation and growth are paramount.
- Collaborate with a world-class team on impactful projects.
- Play a key role in the direction and success of diverse tech products.
- Enjoy a competitive compensation package in a supportive and dynamic work environment.

Basic Qualifications

- Bachelors degree in Marketing, Computer Science, Information Technology, or a related field.
- At least 3 years of hands-on experience with HubSpot, focusing on marketing automation, CRM, and analytics.
- Proficient in Node.js for custom coding needs within the HubSpot platform.
- Strong analytical and problem-solving skills with a data-driven approach.
- Excellent communication and collaboration skills for effective cross-functional teamwork and stakeholder management.
- Agile and adaptable, with the ability to thrive in a fast-paced and evolving tech landscape.

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