Lead Generation Expert

1 week ago

India GiftsBazaar.in Full time

Job Description Primary Title: Lead Generation Specialist Location: Remote (India) - Workplace: Fully Remote About The Opportunity A growth-stage player in the B2B SaaS & IT services sector, focused on helping enterprise and mid-market customers accelerate digital transformation and revenue growth. We build scalable demand-generation systems that combine data-driven outbound, inbound qualification, and automation to deliver high-quality pipeline for sales teams. Role & Responsibilities - Own end-to-end lead-generation campaigns across channelsLinkedIn outreach, cold email, and targeted ad follow-upsto generate qualified B2B opportunities. - Build and maintain searchable prospect lists using firmographic/technographic filters and enrichment tools, ensuring data hygiene in CRM. - Design, execute and iterate outbound sequences and A/B tests (subject lines, messaging, cadences) to optimize response and conversion rates. - Qualify inbound leads and conduct discovery to create clear handoffs and appointment-setting for account executives. - Track pipeline metrics and convert insights into playbooks: ICP refinement, objection handling, and messaging frameworks. - Collaborate with Sales and Marketing to align campaigns, update ICPs, and report weekly performance to stakeholders. Skills & Qualifications Must-Have - 3+ years of hands-on B2B lead generation or sales development experience (remote-friendly). - Proven experience running outbound campaigns using LinkedIn Sales Navigator and email sequencing. - Strong CRM disciplineexperience managing opportunities and activities in Salesforce or HubSpot CRM. - Experience with sales engagement platforms such as Outreach.io or similar tools. - Familiarity with prospect enrichment and list-building tools like ZoomInfo or Apollo. - Data-driven mindset: comfortable working with Google Sheets, tracking KPIs, and reporting conversion metrics. Preferred - Experience in a SaaS, IT services, or technology-focused B2B sales environment. - Hands-on familiarity with cold-email platforms (Mailshake/Lemlist) and sequence testing. - Experience automating workflows using Zapier or native CRM automation rules. Benefits & Culture Highlights - Fully remote role with flexible hours and a high-autonomy environment. - Fast-paced, metrics-driven culture with clear growth paths into SDR/BDR leadership or demand-gen roles. - Opportunities to work cross-functionally with Sales, Marketing, and Product on go-to-market strategy. We are seeking a high-energy, data-focused Lead Generation Specialist who can build predictable pipeline using modern tools and tested outbound playbooks. If you excel at turning targeted outreach into qualified meetings and measurable revenue impact, we want to hear from you. Skills: email,pipeline,lead generation,linkedin sales navigator,google sheets,outreach,salesforce,zoominfo,hubspot crm

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