Events Head College Connect

4 weeks ago

Chennai, India Ti Steps Full time

Job Description Key Responsibilities: Strategize and Execute Events: - Lead planning and execution of offline and online events, including hackathons, college connect programs, and product-led marketing campaigns. - Develop and manage event calendars aligned with business goals. B2B & B2C Engagement: - Build and nurture relationships with college institutions, student communities, and corporate partners. - Design events that cater to both student audiences (B2C) and business stakeholders (B2B). Vendor & Host Management: - Identify, onboard, and manage event vendors, hosts, and logistics partners. - Ensure high-quality execution and adherence to brand standards. Marketing & Promotion: - Collaborate with the online marketing team to promote events across digital channels. - Drive user acquisition through targeted campaigns and event-based funnels. Innovation & Product-Led Strategy: - Integrate product features and launches into event formats to enhance engagement. - Leverage data and feedback to optimize event performance and ROI. Budgeting & Reporting: - Own event budgets, negotiate contracts, and ensure cost-effective execution. - Track KPIs and prepare post-event reports for stakeholders. Qualifications: - 5+ years of experience in event management, preferably in tech, education, or startup ecosystems. - Proven track record in hosting large-scale events, hackathons, and college outreach programs. - Strong understanding of online marketing, user acquisition, and product-led growth strategies. - Excellent communication, negotiation, and leadership skills. - Ability to thrive in a fast-paced, cross-functional environment. Preferred Skills: - Experience with event tech platforms and CRM tools. - Familiarity with student engagement strategies and campus ambassador programs. - Creative mindset with a passion for building memorable experiences.

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