AJO + AEP Developer

2 weeks ago

Delhi, India Zentek Infosoft Full time

Job Description - Design and manage Real-Time Customer Profiles (RTCP) and identity stitching. - Develop and maintain XDM schemas and Experience Events. - Integrate AEP with external data sources and APIs. - Enable audience segmentation and activation across channels. - Design and orchestrate omnichannel customer journeys using triggers, conditions, and actions. - Implement real-time, event-driven, and scheduled journeys. - Apply personalization and decisioning logic to enhance engagement. - Develop and optimize campaign strategies (batch, triggered, lights-on). - Configure and manage offer decisioning and delivery via JSON-based APIs. - Integrate with CITSLE APIs to send offers to digital and OneView channels. - Design and validate JSON payloads for offer delivery. - Ensure secure, scalable, and reliable API communication. - Monitor and troubleshoot API transactions and offer delivery workflows. - Work closely with marketing, data, and engineering teams to align journey design with business goals. - Provide subject matter expertise and hands-on support for AJO and AEP. - Stay current with Adobe product updates and best practices. Required Skills & Experience: - 7+ years of experience with Adobe Experience Platform and Adobe Journey Optimizer. - Strong understanding of customer journey orchestration and real-time data triggers. - Experience with JSON-based API integrations, especially for offer delivery. - Familiarity with CITSLE or similar enterprise integration platforms. - Ability to translate business requirements into scalable technical solutions. - Strong problem-solving skills and attention to detail. Preferred Qualifications: - Adobe Certified Expert Journey Optimizer or AEP. - Experience with Adobe Target, Adobe Campaign, or other Adobe Experience Cloud tools. - Experience with A/B testing and experimentation strategies. - Background in digital marketing, CRM, or customer experience design.

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