Adobe Journey Optimizer

3 weeks ago

New Delhi, India Capgemini Full time

Job Location- PAN IndiaChoosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.Your Role As anAdobe Journey Optimizer (AJO) Developer , you will be responsible for designing, developing, and optimizing personalized customer journeys using Adobe Experience Platform (AEP) and AJO. You will collaborate with cross-functional teams including marketing, data engineering, and UX to deliver seamless and data-driven customer experiences across channels. In This Role, You Will Play a Key Role In: Designing and implementing real-time, personalized customer journeys using Adobe Journey Optimizer. Integrating AJO with Adobe Experience Platform (AEP), Adobe Real-Time CDP, and other Martech tools. Developing and managing event triggers, decisioning logic, and audience segmentation. Collaborating with marketing and analytics teams to define journey goals, KPIs, and success metrics. Troubleshooting and optimizing journey performance, ensuring high deliverability and engagement. Ensuring compliance with data privacy and governance standards. Staying up to date with Adobe product updates and best practices.Top 5 Technical Skills Adobe Journey Optimizer (AJO):Deep understanding of journey orchestration, event triggers, and personalization. Adobe Experience Platform (AEP):Experience with schemas, datasets, segments, and Real-Time CDP. JavaScript & APIs:Ability to work with REST APIs, webhooks, and custom integrations. Data Modeling & Querying:Proficiency in JSON, XDM schema, and SQL for data manipulation and analysis. Marketing Automation & Campaign Tools:Familiarity with Adobe Campaign, Marketo, or similar platforms is a plus.What you'll love about working here You can shape your career with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders. You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work. At Capgemini, you can work on cutting-edge projects in tech and engineering with industry leaders or create solutions to overcome societal and environmental challenges.Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem.

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