Marketing Campaign Specialist

Job Description

Job Requirements

About Phenom:

Phenom People is the leader in Talent Experience Marketing (TXM for short.) We're an early-stage startup on a mission to fundamentally transform how companies acquire talent. As a category creator, our goals are two-fold: to educate talent acquisition and HR leaders on the benefits of TXM and to help solve their recruiting pain points.

Job Summary:

We're looking for a talented Marketing Campaign Specialist to join our phenomenal company In this role, you will support the execution of multi-channel campaigns, with a strong focus on email marketing and lead nurture campaigns - all built within our Marketing tech stack. This position will work within the Phenom marketing demand generation team and collaborate closely with Content, Creative, and Product marketing teams to help build and deliver our daily campaigns. This is an ideal opportunity for someone who is detail-oriented, tech-savvy, and eager to deepen their marketing skills on a team that's supporting multiple targeted campaigns.

What you've to do:

- Set up, build, and test marketing campaign assets, such as emails and landing pages, using Hubspot and Salesforce
- Collaborate closely with our Content and Creative teams to support campaign initiatives
- Create and maintain workflows for lead nurturing
- Perform audience segmentation and list management to ensure precise targeting
- Monitor campaign results, report on email performance, and provide recommendations to optimize based on results
- Stay up-to-date on marketing tech and automation trends to maximize existing tools and enhance impact

Work Experience

What you have done:

- 5-7 years with Salesforce and Hubspot experience (including demonstrated success in optimizing campaigns, automation, and reporting)
- Detail-oriented, with expertise in building and formatting emails and landing pages
- Basic HTML/CSS knowledge for email and content optimizations
- Able to create, review, and build complex contact and email lists in Hubspot
- Demonstrated success in building and executing email marketing campaigns
- Excellent communication, time management, and detail-oriented skills
- Organized and able to work on a variety of projects at one time
- Learned to love and thrive in chaotic-paced, highly collaborative environments
- Demonstrated that running through walls to overcome challenges and blockers is fun, exciting, and expected of themselves and their teammates
- An innate drive to be curious, learn, and apply those learnings in their day-to-day
- Passionate about being hands-on in their contribution and team execution
- 5+ years of B2B demand generation experience, including SaaS
- Proven track record of executing and optimizing complex, multi-channel campaign environments

Benefits

- We want you to be your best self and to pursue your passions
- Health and wellness benefits/programs to support holistic employee health
- Flexible hours and working schedules, as well as parental leave for new parents
- Growing organization with career pathing and development opportunities
- Tons of perks and extras in every location for all Phenoms

Diversity, Equity, & Inclusion

Our commitment to diversity runs deep Diversity is essential to building phenomenal teams, products, and customer experiences. Phenom is proud to be an equal opportunity employer taking collective action to build a more inclusive environment where every candidate and employee feels welcomed.

We recognize there is more to be done. Our teams are committed to continuous improvement until these powerful ideas are ingrained in our culture for Phenom and employers everywhere

#LI-CG

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