Marketing Operations Executive

3 days ago

Coimbatore, India Cathrrine Travels And Tours Full time

Job Description

Key Responsibilities

- Ensure consistent site maintenance, cleanliness, and branding standards across all project locations
- Assist in planning, setting up, and executing marketing campaigns and launch events on-site
- Manage and control banquet/event-related inventory and collateral stock (brochures, flyers, standees) at project sites
- Provide support for outdoor marketing activities including branding, hoardings, and direction boards
- Oversee Below The Line (BTL) marketing activities to drive impactful on-ground visibility for assigned projects
- Coordinate with vendors for timely execution of site-related and outdoor marketing work
- Track marketing expenditures, maintain billing records, and ensure adherence to allocated budgets
- Manage salvage and asset recovery processes after events or campaigns
- Monitor marketing performance at project sites and report key insights to management
- Supervise onsite manpower including security and housekeeping teams
- Conduct periodic competitor analysis and market research to identify industry trends and rival activities

Requirements

Skills & Competencies

- Strong understanding of field marketing operations and campaign execution
- Experience with BTL marketing, vendor management, and stock control
- Proficiency in MS Excel, PowerPoint, and basic reporting tools
- Excellent organizational, multitasking, and coordination skills
- Ability to work independently and manage multiple project sites simultaneously

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