▷ (Urgent Search) Associate - SEO Analyst

19 hours ago

Mumbai, India Genpact Full time

Job Description

Inviting applications for the role of Associate, SEO Analyst

SEO Analyst (Search Engine Optimization Analyst)

SEO Analyst will be responsible for executing the strategies that will contribute to the traffic, brand, and search rankings of our end advertisers in North America & APAC. SEO Analyst will focus on 3 key areas: improving organic ranking, web traffic improvement & conversion optimization. This role interfaces with internal customers as well as client-facing teams based in USA, CAN & UK.

Responsibilities

- Manage 25+ SEO campaigns and work on on-page & off-page SEO activities to improve traffic and help businesses expand their business in regional markets

- Strategic Process & Time Optimization in collaboration with the team and counterparts to plan work strategies and implement the best options available to improve productivity and results

- Monitoring & Optimizing Low Performing Campaigns to meet client goals

- Analyzing Competitor%27s websites and creating a strategy to rank ahead of them

- Generate and publish periodic reports of SEO performance

- Using industry tools to analyze and derive insights for client's website

- Work in collaboration with Content Team & Client to implement the best content strategy to boost organic performance

- Ensuring the internal quality standards are met while performing all SEO activities

Qualifications we seek in you

Minimum Qualifications

- Experience in SEO

- Knowledge of Google Analytics (GA4), Google search console (GSC) & Google Data Studio

- Experience with advanced SEO tools SEMrush, ahref, Screaming Frog

- Hands-on experience with WordPress CMS

- Good written and verbal English communication skills

Preferred Qualifications/ Skills

- Ability to prioritize workload and meet strict deadlines

- Ability to quickly learn and adjust to integrate new processes as needed

- Focused and detail-oriented

- Adaptability / Ability to Multitask

- Open to Feedback & Suggestions

- Good communication skills (written & spoken)

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