Key Account Manager

About Born Good (Be Better Personal Care Private Limited)

Born Good is a digital first FMCG brand with a core mission to enable people contribute to the planet in a small yet significant way. We are a rapidly growing startup that offers a range of USDA certified and plant-based home cleaners. They are effective cleaners that are 100% safe and non-toxic. We are a funded startup and backed up RPSG Ventures.

About the Role

We are looking for a highly motivated and experienced e-commerce & q-commerce marketplace manager who will play a key role in driving business growth and brand development on online marketplaces such as Amazon, Flipkart, Firstcry, Big Basket and Q-com channels including Zepto, Instamart and BlinkIt.

The ideal candidate should be a strategic thinker with a strong entrepreneurial mindset and a proven track record in managing and maintaining marketplace accounts. This is an excellent opportunity for a self-starter to make a significant impact in a fast-paced digital/e-commerce environment.

Key Responsibilities

- Develop and execute marketplace strategies to drive revenue growth, aligning with Joint Business Plans (JBP) and achieving monthly and annual business targets.
- Take full ownership of the scale (growth), profitability and performance of the e-commerce and q-commerce business unit, ensuring end-to-end management and P&L optimization.
- Utilize keyword research, optimized content, and both paid and unpaid promotions to boost product sales.
- Design and execute effective promotions to drive sales numbers, enhance visibility, and improve key metrics.
- Work with internal teams to ensure smooth daily operations including inventory management
- Work with key account managers of the various platforms on growth and to resolve all operational issues.
- Work with external agencies to drive sales on marketplaces as needed.
- Perform detailed analysis for all platforms to analyse sales trends, conversions, and other key metrics, providing relevant insights and then action on the insights
- Optimize budget allocation for each platform, track spends effectively, and continuously improve ROI while minimizing customer acquisition costs.
- Manage product listings and prepare and upload A+ Content, utilizing info-graphics and optimized SEO-rich content along with the internal team members

Skills we are looking for

Must Haves:

- Bachelor's degree in Business Administration, marketing, or a related field.
- A minimum 5 years of hands-on experience in e-commerce, specifically managing and maintaining marketplace accounts.
- A minimum 2 years of hands-on experience in end to end q-commerce P&L management.
- Comprehensive understanding of marketplace operations, processes, fulfilment, marketing strategies, competitive landscape, analytics, reporting, and content management systems.
- Strong leadership skills, self-motivation, and the ability to work independently and as part of a team in a fast-paced environment.
- Experience in P&L management and accountability, with a focus on strengthening brand consistency across all sales channels.
- Prior experience in the direct-to-consumer (D2C) or ecommerce industry is mandatory.
- Proficient in using ecommerce tools and platforms, such as Amazon Seller Central, Flipkart Seller, Swiggy and Zepto portals etc. is a must.
- Excellent analytical skills to generate reports, create pivot tables and find insights from data.
- Strong command over written and spoken English.
- Advanced knowledge of MS Office and the Google suite of products.

Nice To Have:

- Customer centric approach
- Exceptional communication and interpersonal skills to build relationships with stakeholders and external partners.
- Ability to work in a team environment.
- Being a self starter and taking the initiative.
- Enthusiasm to learn

What’s in it for you

- An opportunity to work in a company inspired to create a better impact for the planet
- Experience a once-in-a-lifetime opportunity to part of a fast-growing company at an early stage
- An opportunity to work in a passionate team looking to bring change to a traditional market
- Steep learning curve
- A performance-based environment with no limits to career growth and personal development

References

A minimum of 2 references – from either a work place or from your place of education