Business Intelligence Analyst

3 weeks ago

India Cochin Kochi Ernakulam Elance Learning Full time

Job Description Job Title: Business Intelligence Analyst Location: Kochi, Kerala Experience: 4-6 Years Role Overview We are seeking a highly analytical and insights-driven Business Intelligence Analyst to support strategic decision-making across the organization. You will be responsible for building dashboards, performing cohort and funnel analysis, identifying business performance patterns, and providing data-backed recommendations to leadership. Your insights will directly shape decisions in Sales, Marketing, Academics, Operations, Product, and Strategy Key Responsibilities Business Reporting & Dashboards - Design, automate, and maintain dashboards (Power BI / Tableau / Data Studio) for executive and departmental reporting. - Develop KPI scorecards for Sales, Marketing, Learner Success, Financials, and Center P&L. Data Analysis & Insights - Conduct funnel analysis across acquisition conversion retention completion. - Perform cohort analysis to understand student engagement, academic outcomes, and learning behavior patterns. - Generate insights on CAC, ARPU, LTV, ROAS, and program profitability. Decision Support - Present insights with clear storytelling for strategic meetings (Weekly, Monthly, Quarterly reviews). - Run A/B tests for campaigns, pricing models, academic interventions, and platform feature rollouts. - Work closely with leadership for annual/quarterly planning and forecasting. Data Management - Ensure accuracy and consistency of data across LMS, CRM, Marketing, and Finance systems. - Collaborate with IT/Product to refine data pipelines, tagging layers, and event tracking structures. Required Skills & Competencies - Bachelors degree in Statistics, Economics, Data Science, Engineering, or related field (Masters preferred). - 4-6 years experience as a Business Intelligence Analyst / Data Analyst / Business Analyst. - Strong expertise in SQL and Advanced Excel / Google Sheets - Hands-on experience in Power BI, Tableau, or Google Data Studio - Understanding of Python (Pandas / NumPy) or R for deeper analytics (preferred). - Experience in analyzing business metrics such as CAC, ROAS, Retention, DAU/MAU, NPS, Funnel Conversion, Cohorts. - Strong communication and data storytelling ability. Preferred Industry Experience - EdTech / Education Services, Ecommerce / Consumer Internet SaaS / Digital Product companies Key Traits - Analytical mindset with bias toward action - Structured problem-solver - Comfortable working with ambiguity and scale - Passion for education, learning systems & student success

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