(Apply in 3 Minutes) Junior Associate

7 days ago

Bengaluru India BrandStory Digital Full time

Job Description Junior Associate - Performance Marketer Location: Bangalore | Experience: 23 Years | Type: Full Tim e About BrandStory Digita - l:We help B2B and B2C brands unlock performance-driven growth through digital marketing strategie - s.Expertise in building brand narratives and executing targeted campaigns across industrie - s.Deliver measurable results by blending creativity, data, and technolog - y.Ideal for candidates passionate about paid media, data-driven decisions, and working in a high-performance tea m. Role Overv - iewPosition: Junior Associate - Performance Marke - terExperience: 23 years of hands-on campaign management (agency, freelance, or internshi - p).Focus: Assist in setting up, managing, and optimizing Google Ads campaigns across Search, Display, YouTube, and Performance M - ax.Exposure: Work on multiple client accounts, driving ROI, leads, and reven - ue.Growth: Learn under senior marketers with mentorship and opportunity for ownersh ip. Key Responsibili ties 1. Campaign Management & Optimis - ationAssist in setting up and optimizing Google Ads campaigns (Search, Display, YouTube, and Performance - Max).Conduct keyword research, competitor analysis, and audience targe - ting.Monitor performance, adjust campaigns, and improve ROI/lead genera tion. 2. Google Ads Mana - gementUnderstand keyword match types (exact, phrase, and b - road).Conduct regular search term audits for new opportunities and nega - tives.Improve ad relevance and Quality Score (ad copy, landing pages, Page Speed Insi ghts). 3. Meta (Facebook/Instagr - am) AdsBuild understanding of audience types (core, custom, and look - alike).Contribute creative ideas for ad copy and visuals for brand awareness, lead generation, and sales cam paigns. 4. Link - edIn AdsAssist in setting up campaigns targeting professional demog - raphics.Gain exposure to LinkedIn audience ta rgeting. 5. Collaboration & - LearningWork with paid media, SEO, content, and design teams to create integrated st - rategies.Support ad copy, landing page recommendations, and A/B testi - ng plans.Learn to interpret performance reports and guide optim izations. 6. Reporting & Com - municationHelp analyze campaign data and extract - insights.Assist in preparing clear performance reports and presentations (PowerPoint/Googl - e Slides).Join client calls and internal reviews to understand goals and share performanc e updates. What We're Lo - oking For, 23 years of Google Ads campaign management experience (freelance, agency, or i - nternship).Knowledge of CPC, CTR, ROAS, and conve - rsion rate.Familiarity with tools: Google Ads Manager, Google Analytics, and D - ata Studio.Strong attention to detail, analytical mindset, and eagernes - s to learn.Bonus: Exposure to Meta Ads, LinkedIn Ads, HubSpot, or other CRM tools. Tools You - ll Work WithPaid Media: Google Ads, Meta Ads Manager, LinkedIn Camp - aign ManagerAnalytics: Google Analytics, Data Stu - dio, SEMrushCRM & ABM: HubSpot, Zoho CR - M, Apollo.ioCollaboration: Slack, Cli ckUp, Notion Why Join BrandS - tory DigitalWork on live client accounts and track real bus - iness impact.Learn directly from senior marketers in a growth-foc - used culture.Gain access to advanced tools a - nd resources.Competitive salary, upskilling support, and clear career progr ession paths. R eady to ApplyIf you're excited about digital marketing, eager to work on performance campaigns, and ready to accelerate your careerwe'd love to hear from you.

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