Social Media Executive

2 days ago

Bengaluru, India Expertiz in Full time

Job Description Responsibilities: Search - Identifying and executing opportunities to improve our clients search rank - Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms. - Manage organic search engine performance and goal setting based on-site impressions, click through rates, traffic, and conversions. - Stay up-to-date with the latest trends and changes with SEO and major search engines. - Conversant with latest SEO tools & tricks Social - Grow our followers, engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company / clients. - You should have command of best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience - Build and manage the companys social media profiles and presence, including Facebook, Twitter, LinkedIn, Google+, Pinterest, and potentially additional channels (Snapchat, Instagram, Vine, etc.). - Create shareable content appropriate for specific networks to both spread our brand and our content and links. - Listen and engage in relevant social discussion about our company, competitors, and/or industry, both from existing customers and leads and from brand new audiences that dont yet know us. - Run regular social promotions and campaigns and track their success, ranging from Twitter chats, to Google+ Hangouts, to LinkedIn conversations, as well as the content and links posted through these and other channels. - Work alongside other marketers and content producers to help distribute content that educates and entertains our audience. - Drive consistent, relevant traffic and leads from our social network presence. - Explore new ways to engage and new social networks to reach our target buyers. Requirements: - Graduate with at least 2 3 years of relevant experience - Highly motivated & self driven - Thorough knowledge of search ranking and optimization factors and key algorithm updates. - Experience with data-driven SEO analysis and optimization. - Active and well-rounded personal presence on social media, with a command of each network and their best practices. - Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions. - Excellent written and oral communication skills.

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