Digital Marketing Executive

3 days ago


Chennai Tamil Nadu, India The Anderson Diagnostics Services P Ltd Full time

Job Posting: Digital Marketing Executive

Company: Anderson Diagnostics & Labs

Location: No: 38 (159), Greams Road, Thousand Lights, Chennai,
Tamilnadu - 600006.

Type: Full-Time

Experience: 1-2 years

**Salary**: Up to ₹20,000 to 25,000

About Us:
Anderson Diagnostics & Labs is a leading diagnostics company in Chennai. We are dedicated to providing top-quality services to our clients, and we're looking for a dynamic Digital Marketing Executive to help expand our online presence and engage with our audience.

Role Overview:
As a Digital Marketing Executive, you will play a pivotal role in executing digital marketing campaigns, managing our social media platforms, and developing creative content that resonates with our target audience. We're seeking someone with a passion for digital marketing and a knack for identifying trends.

Key Responsibilities:

- Execute engaging digital marketing campaigns across multiple platforms.
- Conduct research on industry trends and competitor activities to inform strategy.
- Develop and maintain content calendars for social media channels (e.g., Facebook, Instagram).
- Collaborate with internal teams to design and produce captivating content.
- Monitor website and social media metrics to measure campaign success.
- Contribute to brainstorming sessions for new marketing ideas and campaigns.
- Plan and implement social media strategies to grow our online presence.
- Respond to online reviews and social media comments in a timely and professional manner.

Qualifications:

- Strong written and verbal communication skills.
- Proficiency in social media platforms, particularly Facebook and Instagram.
- Knowledge of digital marketing tools like Canva, Figma, and Google Suite.
- Experience with SEO, web traffic metrics, and social media analytics.
- Ability to collaborate effectively with cross-functional teams.
- Creative thinking and a strategic approach to marketing.
- Basic graphic design skills are a plus.

Pay: ₹20,000.00 - ₹25,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person



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