Social Media Executive

3 weeks ago


Bengaluru Karnataka, India Nextwebi IT Solutions Private Limited Full time

Job Description:
**Responsibilities**:

- Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and conversion rates.
- Manage all social media channels including Facebook, Instagram, Twitter, LinkedIn, and others, ensuring content is timely, relevant, and engaging.
- Create and curate high-quality content including text, images, and videos for social media posts and advertisements.
- Monitor social media channels for trends, insights, and opportunities for engagement and growth.
- Plan and execute paid advertising campaigns on Meta platforms, including Facebook Ads and Instagram Ads, to reach target audiences and achieve campaign objectives.
- Analyze campaign performance and provide regular reports on key metrics, using insights to optimize future campaigns and strategies.
- Stay up-to-date with industry trends, best practices, and platform updates to ensure our social media efforts remain innovative and effective.
- Collaborate with the marketing team to align social media activities with overall marketing objectives and campaigns.
- Engage with followers and respond to comments, messages, and inquiries in a timely and professional manner.
- Monitor competitor activity and industry trends to identify opportunities for differentiation and improvement.

Qualifications:

- Bachelor’s degree in Marketing, Communications, or any other field.
- Proven experience in social media management with a focus on Meta advertising.
- In-depth knowledge of social media platforms, algorithms, and advertising tools, particularly Facebook Business Manager.
- Strong understanding of digital marketing principles and best practices.
- Excellent written and verbal communication skills, with the ability to create compelling and engaging content.
- Analytical mindset with the ability to interpret data and metrics to drive informed decisions.
- Creative thinker with the ability to generate innovative ideas and solutions.
- Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously.
- Team player with excellent interpersonal skills and the ability to collaborate effectively across departments.
- Knowledge of graphic design tools such as Adobe Creative Suite is a plus.

Pay: ₹30,000.00 - ₹35,000.00 per month

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)

Work Location: In person



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