CRM Executive

2 months ago


Noida, India Ferocraft E-Retail Full time

A CRM (Customer Relationship Management) Executive is responsible for managing and maintaining customer information, data, and interactions within the company's CRM system. The role focuses on enhancing customer satisfaction, improving retention, and driving business growth through effective CRM strategies and initiatives.

Key Responsibilities:
Data Management: Maintain accurate and up-to-date customer data in the CRM system. This includes creating and updating customer profiles, contact information, interactions, and purchase history.

Customer Segmentation: Analyze customer data to segment the customer base for targeted marketing and communication campaigns. Identify high-value customers and implement personalized engagement strategies.

Lead Management: Assist in managing leads generated from various sources. Qualify leads and transfer them to the appropriate sales or marketing teams.

Campaign Management: Collaborate with the marketing team to plan, execute, and track CRM-based marketing campaigns. Monitor campaign performance and provide insights for improvements.

Customer Support: Coordinate with the customer support team to ensure a seamless customer experience. Escalate and resolve customer issues as necessary.

Reporting and Analysis: Generate CRM reports and dashboards to analyze customer behavior, engagement, and campaign effectiveness. Utilize data insights to make data-driven decisions and recommendations.

CRM System Maintenance: Maintain the CRM database, ensuring data integrity, security, and compliance with data protection regulations.

Training and Support: Provide training and support to employees on CRM usage and best practices.

Continuous Improvement: Stay updated with CRM trends, technologies, and best practices to propose improvements to the CRM process and customer engagement strategies.

Qualifications and Skills:

- Bachelor's degree in Business Administration, Marketing, or a related field.
- Proven work experience as a CRM Executive or similar role.
- Proficiency in using CRM software (e.g., Salesforce, HubSpot, Zoho CRM) and Microsoft Office Suite.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal abilities.
- Customer-centric mindset with a focus on delivering exceptional customer experiences.
- Detail-oriented and organized, with the ability to manage multiple tasks simultaneously.
- Understanding of marketing principles and customer lifecycle management is advantageous.

**Salary**: ₹10,000.00 - ₹13,000.00 per month

**Speak with the employer**
+91 9999036234


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