Media Buyer
4 days ago
**Job Information**:
Department Name
- Media SolutionsWork Experience
- 1-2 yearsIndustry
- MediaCity
- MumbaiProvince
- MaharashtraCountry
- IndiaPostal Code
- 400013**About us**:
- Schbang is a Mumbai-headquartered Creative & Business Transformation Company founded in 2015 by Harshil Karia, Sohil Karia & Akshay Gurnani.- Schbang has a team of 800+ members in 6 years. Schbang is present in Bengaluru & New Delhi as well.- 'The Whole Shebang' is a colloquial phrase. Schbang, is a testament to the fact that the company should help the client see completeness. Having said that the company offers holistic solutions that include Digital Content, Search Engine Optimization, Technology, Design, Video Production, Photography, Media Planning & Buying, Influencer Management, Business Research & Consumer Research, Brand Building and more.- Young Schbangers have done some exciting and award winning digital work for brands like Fevicol, Jio, Ashok Leyland, Baskin Robbins, Tata Communications, Akasa Air, Unacademy, Myntra, PayTM Money, BBLUNT, Godrej Nature’s Basket, Finolex Pipes, Jet Privilege, RAW Pressery, Fevikwik, Hobby Ideas, Dr. Fixit, Philips, Baskin Robbins, Syska, NIVEA Men, Amazon, MAC Cosmetics, Nobel Hygiene, Nivea Shop India and many more brands.- With the aim of going from India to the world, we want to grow & we want to take you on this journey of growthYears of Experience:
1-3 years
Department:
Media Solutions
Major Responsibilities:
Media Buying
- Undertaking research using a wide range of specialist media resources. Identify the right target demographic for specific campaigns
- Analyze market research and study demographic data to determine the most effective approach
- Enact or actualize media plans drawn up by media planners within Budget Control (How much the client wants to spend as against the earning margin of)
- Understand various kinds of Facebook Ads, Sponsored Posts, Sponsored Stories etc and which is appropriate for which situation
- Ensuring Media Campaigns go live as per scheduled time
- Determine ROI reports on each campaign from a social media, earned media and paid media perspective
- Analyzing the effectiveness of the campaign and using this data to inform future campaigns
- Focus on Client reporting and budget management
- Keeping up to date with industry research figures
Vendor Partnerships (Facebook, Google, YouTube)
- Maintaining contacts with media owners, ensuring statistics, circulation and viewing figures are up to date
- Know the right people in Facebook, Google & YouTube to get approvals faster
- Obtaining the best advertising rates that fit with the agreed Media strategy. Rate Negotiations on Media Spends
- Managing budgets and maintaining advertising spend record
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