Media Buyer
3 months ago
- 2 to 3 years of experience
Major Roles & Responsibilities:
- Responsible for the creation of the ad account- Responsible for the creation of the audiences- Responsible for setting up the campaigns- Responsible for monitoring and auditing the campaigns- Highlighting any discrepancies in the rates and expected KPIs- Conducting analysis every week and suggesting further optimizations- Collectively giving insights for the monthly reports to the planner- Must conduct Pixel firing and pixel placements- Responsible for the timely sharing of proof of service to the planners- Using Analytics tools such as Google Analytics, SimilarWeb, and SEMRush for industry benchmarking- Knowledge of Amazon Ads, Flipkart Ads, and awareness of to run ads on E-Commerce Platforms- Assisting the Media Buyer in the day-to-day executions.- Taking accountability for assigned work and ensuring a smooth workflow between the planning and buying team.- Experience with Google, Meta, and LinkedIn Ads is a must- Knowledge of Amazon and Flipkart ads is an add-on
Skills Required:
- Strong Communication & Time management skills- Strong attention to detail, problem-solving attitude, and having an analytical mind- Knowledge of Google Analytics, SimilarWeb, SEMRush- Knowledge of Amazon Ads, Flipkart Ads
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