SEO Executive

2 weeks ago


Bidhannagar Kolkata West Bengal, India Exnovation Infolabs Pvt. Ltd. Full time

**SEO Executive Job Responsibilities**
- Develop and execute effective SEO strategies to drive organic traffic and improve website rankings.
- Conduct keyword research to identify relevant and high-performing keywords for content optimization.
- Optimize website content, including landing pages, blog articles, and product descriptions, for search engines and user engagement.
- Conduct on-page and off-page optimization, including link building, to improve website visibility and authority.
- Monitor website performance using SEO tools and analytics platforms, such as Google Analytics and Search Console, to track key metrics and identify areas for improvement.
- Perform regular website audits to identify technical issues, improve site speed, and ensure proper indexing by search engines.
- Stay up-to-date with industry trends and search engine algorithm changes to adapt SEO strategies accordingly.
- Collaborate with content creators, web developers, and designers to ensure SEO best practices are implemented throughout the website.
- Analyze competitors' SEO strategies and identify opportunities to stay ahead in organic search rankings.
- Generate reports and present findings to the marketing team and management to showcase the impact of SEO efforts.

**Required Skills**:

- Proven experience as an SEO Executive or similar role, with a track record of successful SEO campaigns and improved website rankings.
- Strong knowledge of search engine algorithms, ranking factors, and SEO best practices.
- Proficient in using SEO tools, such as Google Analytics, Search Console, Ahrefs, SEMrush, or Moz.
- Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Proficient in on-page and off-page optimization techniques, including keyword research, content optimization, and link building.
- Exceptional attention to detail and the ability to prioritize and manage multiple projects simultaneously.
- Knowledge of social media and content marketing strategies to integrate SEO efforts with overall marketing initiatives.
- Stay updated with the latest trends and developments in SEO and digital marketing.

**Qualifications**
- Bachelor's degree in marketing, computer science, or a related field.
- Relevant certifications, such as Google Analytics or Google Ads, are a plus.
- Experience with website analytics tools and SEO software.
- Strong understanding of SEO principles and best practices.

Pay: ₹8,000.00 - ₹18,000.00 per month

Schedule:

- Day shift
- Morning shift
- US shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person


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