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Digital Growth Marketer
1 month ago
We are looking for a motivated and results-driven Growth Marketing Manager to fast track growth for a Marketplace operating in Canada. **As Growth Marketing Manager, you will be responsible for managing the company’s customer acquisition funnel**. You will manage and support activities across all stages of the customer experience: customer acquisition, activation, retention, and up-selling.
Working cross-functionally with the product management, design, and marketing teams, you will design and implement data-driven growth initiatives while periodically reporting to the Growth team. You will monitor and manage our social media and web analytics and develop insightful reports for teams and superiors
**Growth Marketing Manager Responsibilities**
- Develop and oversee the implementation of growth marketing campaigns, with a focus on content marketing, social media marketing, and paid advertising
- Develop a unified approach to the company’s overall marketing efforts in collaboration with with the social media, product, and design teams
- Create brand marketing campaigns (in collaboration with relevant internal teams) that will be aimed at increasing brand awareness and engaging with existing audiences
- Stay on top of the latest trends and emergent issues in our industry (business model changes, new tools, products, and features)
- Leverage analytic tools (Google Analytics, Think with Google, and Google Trends) during market research to find ways to enhance the company’s marketing efforts
- Ensure the company blog, social media accounts, and website are continuously updated and optimized to provide a great user experience
- Compile performance reports to brief executive leadership on marketing initiatives and product performance and provide recommendations on improvement strategies
**Growth Marketing Manager Requirements**
- Bachelor’s degree in Marketing or a related field required
- At least 3 years of experience in a marketing or sales leadership role
- Proven track record of successful growth campaigns
- Expertise with Ad creation, SEO and analytical tools for marketers, such as Google Analytics, Google Trends, and Semrush
- Being comfortable with working in a dynamic and diverse remote environment
- Experience with project management software
**Salary**: ₹350,000.00 - ₹600,000.00 per year
**Benefits**:
- Cell phone reimbursement
- Leave encashment
- Paid time off
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
Application Question(s):
- Elucidate your previous growth /digital marketing job profiles?
**Experience**:
- Digital marketing: 2 years (preferred)
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1 month ago
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