App Store Optimization
4 weeks ago
**Job Description & Position Overview**:
**Key Responsibilities**:
- Implement ASO best practices to enhance app and website visibility on search engines for
- Collaborate with the content team to create ASO/SEO-friendly content that aligns with target keywords for various apps.
- Perform regular ASO and SEO audits to identify and address technical issues affecting search and app store performance.
- Generate comprehensive ASO and SEO reports, providing insights into key performance
indicators, including organic traffic, conversion rates, keyword rankings, and app store
rankings.
- Stay informed about competitor strategies and industry best practices for both SEO and ASO.
- Link building & keyword strategies.
- Build, Plan, and Implement a Digital marketing strategy
**Qualifications**:
- Minimum of 2-3 year of professional experience in ASO with a focus on SEO.
- Solid understanding of ASO best practices and on-page and off-page SEO factors.
- A/B Testing
- Familiarity with SEO tools such as Google Analytics, Google Search Console, and ASO tools.
- Excellent analytical and problem-solving skills.
- Strong communication and collaboration skills.
- Ability to adapt to evolving SEO and ASO trends and algorithms.
Pay: ₹30,000.00 - ₹50,000.00 per month
**Benefits**:
- Provident Fund
Schedule:
- Day shift
**Experience**:
- App Store Optimization: 2 years (required)
- Search Engine Optimization: 2 years (required)
Work Location: In person
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