See more Collapse

Avp - Media & Entertainment

4 weeks ago

Mumbai, India IPG Mediabrands Full time

General information

**Agency**:Interactive Avenues

**Job Function**:Planning

**Location**:Mumbai, India

**Job Ref#**:15423
- Description & Requirements

**Position Summary**
Position Summary
The incumbent will be responsible to manage key media and entertainment clients: Design and deploy strategies for shows, movies and other entertainment packs, across advertising mediums (digital, TV, print, outdoor, radio, etc). Leveraging client, competition and third party data, trends, insights, consumer behavior, technology and third party tools.

**Key Responsibilities**
- Consult Mediabrands’ clients in the media and entertainment sector.
- Evaluate and improve upon the existing marketing strategy
- Developing new channel marketing strategies
- Deploying marketing strategy in collaboration with the client marketing team, internal strategy and media teams.
- Develop extension of strategy across mediums and channels, both mainline and digital.
- Analyzing market data, trends, consumer preferences, and competitor behavior to optimize recommendations
- Leverage use of technology and data, bringing better insight, targeting and or deployment efficiency.
- Leverage relationships with media partners, bringing increased value to clients’ cost efficiency and campaign innovations
- Comfortable with using key audience and media measurement tools/databases such as TGI, BARC, comScore, DV Reach Planner, GWI, and similar gold standard platforms
- Gathering campaign data, evaluating the impact of campaigns, extracting insights and opportunities for improvement for subsequent campaigns.
- Grooming teams managing M&E clients. Helping them planning that is closer to the needs and nuances of the category.
- Create planning frameworks that are unique for the M&E category, and aligning both internal teams and clients to the same.
- Work with Mediabrands global teams to ensure that global learnings, innovations, tools and insights are deployed to local campaigns.

**Desired Skills & Experience**
- A large part of this experience to be within the marketing function
- Leading large marketing campaigns within MnE sector
- Marketing expertise across both liner TV and OTT
- Experience across fiction and non-fiction content
- Experience in large scale content partnerships as a part of marketing initiatives
- Strong communication and presentation skills
- Ability to manage and nurture marketing teams
- About Us
Interactive Avenue’s vision is to make advertising more insightful to the brands. We do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape. It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an Interactive Avenues employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.

We have other current jobs related to this field that you can find below

  • Avp - Media & Entertainment

    1 week ago

    Mumbai, Maharashtra, India IPG Mediabrands Full time

    General informationAgency:Interactive AvenuesJob Function:PlanningLocation:Mumbai, IndiaJob Ref#:15423 Description & RequirementsPosition SummaryPosition SummaryThe incumbent will be responsible to manage key media and entertainment clients: Design and deploy strategies for shows, movies and other entertainment packs, across advertising mediums (digital, TV,...

  • Creative Copywriter

    2 weeks ago

    Mumbai, India Rajshri Entertainment Private Limited Full time

    Hi, We have an opening for ‘Creative Copywriter' in Rajshri Entertainment Private Limited. **Responsibilities** - **I**nterpret creative briefs to create cohesive, accurate and innovative concepts through execution for our Food & Lifestyle and Branded digital specific content in crafting excellent original content. - Research and understand the internal...

  • Entertainment Journalist

    3 weeks ago

    Mumbai, India Pali Media Pvt.Ltd (Asian Media Group) Full time

    We are seeking a passionate and skilled Entertainment Journalist to join our dynamic media team. As an Entertainment Journalist, you will be responsible for researching, investigating, and reporting on various topics within the entertainment industry, including movies, television shows, music, celebrities, events, and pop culture. Your engaging and...

  • Social Media and Content Executive

    6 days ago

    Mumbai, Maharashtra, India Europa Media & Entertainment Full time

    **Europa Media and Entertainment Pvt Ltd, **is a new age media and entertainment company based in Mumbai, India. Since 2013, Europa is a leading player in the business of marketing and promotions of global film locations. Some of our verticals/ brands include **IIFTC Conclave** (The largest 'film locations' show in Asia), **CinePort Magazine** (India's...

  • Entertainment Journalist

    3 weeks ago

    Mumbai, India Rajshri Entertainment Private Limited Full time

    Hi, We have an opening for the position of ‘Entertainment - Correspondent / Reporter / Journalist' in Rajshri Entertainment Private Limited. Requirement: - Writing desk stories & features. - Covering various Events of Bollywood, Exclusive Interviews, Exclusive Reporting, Paparazzi - Have an eye on Exclusivity of stories, Exclusive Content surrounding...

  • Media and Entertainment Lawyer

    1 week ago

    Mumbai, Maharashtra, India Avimukta Full time

    MumbaiOne of our clients, a tier 2 law firm, is seeking a highly skilled Media and Entertainment Lawyer with 1-5 years of experience to join their team in the Delhi location. Having experience with Over-TheTop (OTT) channels, celebrity agreements, and contract drafting for production houses would be a significant advantage. You will be responsible for...

  • English Entertainment

    1 month ago

    Mumbai, Maharashtra, India Viacom18 Media Private Limited Full time

    About the job:Key responsibilities: 1. Scheduling and Execution: Understand scheduling dynamics to effectively plan and execute programming schedules on a day-to-day basis2. Scheduling and Execution: Understand scheduling dynamics to effectively plan and execute programming schedules on a day-to-day basisContent Selection and Planning: Collaborate in the...

  • English Entertainment

    2 weeks ago

    Mumbai, Maharashtra, India Viacom18 Media Private Limited Full time

    About the job:Key responsibilities: 1. Scheduling and Execution: Understand scheduling dynamics to effectively plan and execute programming schedules on a day-to-day basis2. Scheduling and Execution: Understand scheduling dynamics to effectively plan and execute programming schedules on a day-to-day basisContent Selection and Planning: Collaborate in the...

  • English Entertainment

    4 weeks ago

    Mumbai, Maharashtra, India Viacom18 Media Private Limited Full time

    About the job:Key responsibilities: 1. Scheduling and Execution: Understand scheduling dynamics to effectively plan and execute programming schedules on a day-to-day basis2. Scheduling and Execution: Understand scheduling dynamics to effectively plan and execute programming schedules on a day-to-day basisContent Selection and Planning: Collaborate in the...

  • Bde - Media & Entertainment

    2 weeks ago

    Mumbai, India Shakti Enterprises Full time

    **Hello,** Shakti Enterprise is looking for BDE - Media & Entertainment and the JD is mentioned below: - Experience & Offered salary: 3-5 years (Salary 30-35k) Shakti Enterprise is looking for BDE to sell it’s Dubbing & Voice over services to prospective client. **Job Type**: Permanent (Full time) position for our Mumbai office in Translation &...

  • Content & Communications Executive

    2 weeks ago

    Mumbai, India Europa Media & Entertainment Full time

    **Europa Media and Entertainment Pvt Ltd, **is a new age media and entertainment company based in Mumbai, India. Since 2013, Europa is a leading player in the business of marketing and promotions of global film locations. Some of our verticals/ brands include **IIFTC Conclave** (The largest 'film locations' show in Asia), **CinePort Magazine** (India's...

  • Multi Media Producer

    1 month ago

    Mumbai, Maharashtra, India MIDDAY INFOMEDIA LIMITED Full time

    We are a dynamic media organization based in Mumbai, dedicated to producing engaging entertainment content across various platforms. With a focus on video production and social media, we aim to captivate audiences with compelling storytelling and creative multimedia experiences.

  • Avp - Marketing, Colors Rishtey

    2 weeks ago

    Mumbai, Maharashtra, India Viacom18 Full time

    Viacom18's Colors Rishtey, is known for showcasing a diverse range of reruns of popular shows and serials from the Viacom18 network, including Colors TV. A prominent entertainment channel known for its diverse and engaging content, is currently seeking a dynamic and strategic professional to join our team as Associate Vice President (AVP) of Marketing. As...

  • Social Media Marketing Intern

    2 months ago

    Mumbai, India Rajshri Entertainment Private Limited Full time

    Hi, We have an opening for ‘Intern - Social Media Marketing' in Rajshri Entertainment Private Limited. **Requirement**: - Managing the social media marketing strategy focusing on Facebook, Twitter, Google+, Instagram, Pinterest, etc. - Execution of all social media activities (i.e. tweeting, sharing, engaging, liking, increasing the social reach). -...

  • Social Media Marketing Intern

    3 weeks ago

    Mumbai, India Rajshri Entertainment Private Limited Full time

    Hi, We have an opening for ‘Intern - Social Media Marketing' in Rajshri Entertainment Private Limited. **Requirement**: - Managing the social media marketing strategy focusing on Facebook, Twitter, Google+, Instagram, Pinterest, etc. - Execution of all social media activities (i.e. tweeting, sharing, engaging, liking, increasing the social reach). -...

  • Social Media Marketing Intern

    2 weeks ago

    Mumbai, India Rajshri Entertainment Private Limited Full time

    Hi, We have an opening for ‘Intern - Social Media Marketing' in Rajshri Entertainment Private Limited. **Requirement**: - Managing the social media marketing strategy focusing on Facebook, Twitter, Google+, Instagram, Pinterest, etc. - Execution of all social media activities (i.e. tweeting, sharing, engaging, liking, increasing the social reach). -...

  • Social Media Executive Entertainment

    4 weeks ago

    Andheri West, Mumbai, Maharashtra, India social samosa Full time

    Hello, Greetings from Social Samosa. We have job opening for social media executive from entertainment/ Movies/ OTT social media background. **experience 1-2 years ONLY** Work Location: In person

  • Social Media Marketing

    2 weeks ago

    Mumbai, India Rajshri Entertainment Private Limited Full time

    Dear Applicants, We are in search of a Bollywood Buff who can manage social media handles of our Bollywood Now page Job Location: Worli, Mumbai **Job Type**: Full Time (Work from Office) Job Description (Social Media marketing) - Managing the social media marketing strategy focusing on Facebook, Twitter, Google+, Instagram, Pinterest, etc. - Execution of...

  • Intern - Social Media Marketing

    2 weeks ago

    Mumbai, Maharashtra, India Rajshri Entertainment Private Limited Full time

    Hi, We have an opening for ‘Intern - Social Media Marketing' in Rajshri Entertainment Private Limited. **Requirement**: - Managing the social media marketing strategy focusing on Facebook, Twitter, Google+, Instagram, Pinterest, etc. - Execution of all social media activities (i.e. tweeting, sharing, engaging, liking, increasing the social reach). -...

  • Intern - Social Media Marketing

    1 week ago

    Mumbai, Maharashtra, India Rajshri Entertainment Private Limited Full time

    Hi,We have an opening for 'Intern - Social Media Marketing' in Rajshri Entertainment Private Limited.Requirement: Managing the social media marketing strategy focusing on Facebook, Twitter, Google+, Instagram, Pinterest, etc. Execution of all social media activities (i.e. tweeting, sharing, engaging, liking, increasing the social reach). Building a strong...