Digital Marketer

1 week ago

Mohali Punjab, India CytoScientific Full time

Job Title: Digital Marketing Specialist (Lab Equipment Sales)

Job Description: We are seeking a talented and experienced Digital Marketing Specialist to join our team and drive the online marketing efforts for our lab equipment sales company. As a key member of our marketing team, you will be responsible for developing and implementing digital marketing strategies to promote our range of lab equipment products and drive sales.

**Responsibilities**:

- Develop and execute digital marketing campaigns to increase brand awareness and drive traffic to our website
- Manage and optimize online advertising campaigns across various platforms such as Google Ads, Facebook Ads, and LinkedIn Ads
- Create and curate engaging content for our website, blog, and social media channels
- Conduct keyword research and optimize website content for search engines (SEO)
- Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics and provide regular reports to the team
- Collaborate with the sales team to develop lead generation strategies and drive conversions
- Stay up-to-date with the latest trends and best practices in digital marketing and implement innovative ideas to improve campaign performance

Qualifications:

- Proven experience in digital marketing, preferably in the B2B or scientific equipment industry
- Excellent analytical skills and the ability to interpret data and make data-driven decisions
- Creative mindset with a passion for digital marketing and staying ahead of industry trends
- Strong communication and teamwork skills, with the ability to collaborate effectively with cross-functional teams

If you are a proactive and results-driven digital marketer with a passion for promoting innovative lab equipment products, we would love to hear from you. Join our team and help us take our digital marketing efforts to the next level

Pay: ₹14,000.00 - ₹18,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Work from home

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (required)
- total work: 1 year (required)

Work Location: In person

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