PPC Expert
6 months ago
Location:
- Pune
- Job Description:
- As a Freelance PPC Expert, you will be responsible for managing and optimizing pay-per-click advertising campaigns across various platforms. Your expertise will be crucial in achieving high ROI for our clients. We are looking for professionals who are not only skilled in PPC but also have a solid understanding of B2B marketing dynamics
- Job Role:
- Develop, implement, and manage PPC campaigns on platforms such as Google Ads, Bing Ads, LinkedIn, and others.
- Conduct keyword research and analysis to identify high-performing keywords.
- Write compelling ad copy and design effective landing pages to maximize conversion rates.
- Monitor and analyse campaign performance, making data-driven adjustments to optimize results.
- Generate detailed performance reports and provide insights and recommendations to clients.
- Stay updated with the latest PPC trends and best practices to ensure campaigns are always up-to-date.
- Collaborate with the internal team to align PPC strategies with overall marketing goals
- Skills:
- Proven experience as a PPC Expert with a focus on B2B marketing.
- Strong knowledge of various PPC platforms, including Google Ads, Bing Ads, LinkedIn Ads, etc.
- Proficiency in keyword research, ad copywriting, and A/B testing
- Excellent analytical skills and the ability to interpret data to make informed decisions.
- Familiarity with tools such as Google Analytics, SEMrush, Arefs, and other PPC management software.
- Strong communication skills, both written and verbal.
- Ability to work independently and manage multiple projects simultaneously.
- Technical Skill:
- EDUCATION:
- 2+ years of experience required.
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