Principal Partner

1 week ago

Mumbai Maharashtra, India Mindshare Full time

**Strategy**: Architect and supervise comprehensive digital marketing blueprints to catalyze growth, drive sales, and enhance customer acquisition for clientele.

**Business Growth**: Grow the business revenue through existing brands or adding new brands

**Campaign Supervision**: Spearhead and administer large-scale, multi-channel digital initiatives, guaranteeing optimal ROI, CPA, and overall performance metrics.

**Team Leadership**: Provide mentorship, guidance, and oversight to a team of digital marketers, analysts, and content creators, nurturing an environment of innovation and perpetual enhancement.

**Data-Driven Decision Making**: Utilize analytical tools (such as Google Analytics, ADH, DCM etc.) to monitor, scrutinize, and report on campaign performance, refining strategies based on derived insights.

**Skills**: Must have previously managed D2C performance campaigns and possess a robust understanding of platforms (Google/Meta) & all campaign types (A+sc, catalog, Pmax, shopping). Experience with other platforms (partners like Paytm, Gpay, PhonePe & Affiliate Partners) is desirable.

**Client Relations**: Interact with high-profile clients to comprehend their business objectives, provide consistent updates, and offer strategic suggestions for performance augmentation.

**Budget Management**: Allocate and oversee budgets across digital channels to ensure optimal expenditure and return on investment for campaigns.

**New Trends & Innovations**: Remain abreast of the latest trends in digital marketing, performance tools, and industry best practices, incorporating avant-garde techniques.

**Collaboration**: Collaborate cross-functional teams to deliver holistic marketing solutions and ensure requirement fulfilment for client.

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