Mindshare Partner

6 months ago


Mumbai Maharashtra, India Mindshare Full time

**Overview of job**

GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.

We are currently looking for a **Partner - Activations** to join us.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

**Reporting of the role**

This role reports to: Principal Partner, Experiential (Events and Activations)

**3 Best things about the job**:

- Working with brands across categories, ranging from traditional ones to more digitally evolved brands.
- Work with best in business media partners & teams.
- Attain strong understanding of cross channel media strategy by working on diversified category & teams

**In this role, your goals will be**:
**In three months**:

- Understanding of categories and brand objectives for the year
- Proactively take initiative towards the agency’s goal for the year.

**In six months**:

- Successfully develop liaisons internally and externally with partners & clients.
- Excellent trouble shooter and a backbone for the team.
- In depth understanding of the In-house products/tools, to demonstrate the same during client conversations

**In twelve months**:

- Worked on Award winning work
- Built high credibility with the team & client

**What your day job looks like at Mindshare**:

- Creating new assets, associating with existing IPs and maintaining assets to achieve our business goals in a sustainable fashion.
- Working closely with the reporting manager and the client to understand, debrief and execute activation briefs with varying turnaround times.
- Managing relationships with external partners to ensure smooth & flawless execution during projects.
- Develop strategy basis, client brief and understanding.
- Collaborate with internal & external teams to plan and develop & deliver
- Develop a calendar that meets client’s requirements across multiple touchpoints and markets.
- Stay up-to-date with developments and generate new ideas to draw audience’s attention
- Performing well under deadlines and being meticulous with detail

**What you’ll bring**:

- Proven work experience in experiential marketing as a client servicing/business development role
- Professionals having a blend of strategic thought process, a creative point of view & business quotient to drive projects
- Win new business and achieve agreed revenue and margin targets
- Pitch business proposals to clients, negotiate and close the projects
- Have great presentation and pitching skills
- Attention to detail
- Should have a strong knowledge of the new innovations in the field of experiential marketing
- Good organizational and time-management skills
- Demonstrate initiative and drive

**Minimum qualifications**:

- Minimum 10 years of relevant experience
- Good communication skills

**More about Mindshare**

We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team
- #teammindshare
- We believe that in today’s world, everything begins and ends in media. We aim to be our clients’ lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing. We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy. We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation. We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career.

Mindshare APAC has won 500 awards in the last year alone, including “Agency Network of the Year 2017” by both the MMA SMARTIES and Campaign Asia for the fifth and third consecutive year, respectively. Mindshare is part of GroupM, the media investment management arm of WPP, the world’s leading communications services group. To learn more about Mindshare and our philosophy of Original Thinking, visit us at

and follow us on Twitter

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**About India**

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull


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