Jr. PPC Executive

2 months ago


Mohali, India Live Deftsoft Informatics Pvt Ltd Full time

Set up, manage, and optimize PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media channels.
- Monitor and analyse campaign performance to ensure maximum ROI.
- Conduct thorough keyword research to identify relevant and high-performing keywords for campaigns.
- Regularly update and expand keyword lists based on industry trends and performance data.
- Create compelling and effective ad copy that aligns with campaign goals and target audience.
- A/B test ad creatives to determine the most effective messaging.
- Implement and manage bid strategies to achieve campaign objectives and optimize for key performance indicators.
- Adjust bids based on performance data and market trends.
- Generate regular reports on campaign performance, providing insights and recommendations for improvement.
- Utilize analytics tools to track and measure the success of campaigns.
- Stay informed about industry trends, competitor activities, and emerging technologies in the PPC space.
- Conduct competitive analysis to identify opportunities and challenges.
- Monitor and manage campaign budgets effectively to ensure efficient spending and maximum results.

**Job Types**: Full-time, Permanent, Volunteer

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift
- Monday to Friday
- Morning shift
- Night shift

Supplemental pay types:

- Shift allowance
- Yearly bonus

Ability to commute/relocate:

- Mohali, Punjab: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

Work Location: In person


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