Field Marketing Executive

5 months ago


Greater Noida, India Vedansh Group of Hospitals Full time

Job Title: Marketing Executive - Healthcare Industry

Location: Greater Noida

Company Overview:
Vedansh Medicare Private Limited is a leading healthcare organization committed to providing innovative and accessible healthcare solutions. With a focus on improving patient outcomes and enhancing healthcare experiences, we offer a range of products and services designed to meet the evolving needs of our clients and patients. As we continue to expand our reach and impact, we are seeking a dynamic and motivated Marketing Executive to join our team and contribute to our growth in the healthcare sector.

**Job Description**:
**Responsibilities**:

- Develop and execute marketing campaigns to promote our healthcare products and services, targeting healthcare professionals, institutions, and patients.
- Conduct market research to identify industry trends, competitor activities, and customer needs, and use insights to inform marketing strategies.
- Collaborate with cross-functional teams including sales, product development, and customer service to ensure alignment of marketing efforts with business objectives.
- Create compelling content for various marketing channels including digital platforms, print materials, and events, ensuring consistency in messaging and branding.
- Plan and coordinate participation in industry events, conferences, and trade shows, maximizing exposure and networking opportunities.
- Track and analyze the performance of marketing campaigns, using metrics and data analytics to optimize strategies and improve ROI.
- Stay updated on industry regulations, compliance standards, and best practices in healthcare marketing, ensuring adherence to legal and ethical guidelines.
- Support the development of marketing collateral such as brochures, presentations, and sales materials, ensuring accuracy and relevance.
- Collaborate with external agencies and vendors as needed to support marketing initiatives and achieve business objectives.

Qualifications:

- Bachelor's degree in Marketing, Business Administration, or a related field. A master's degree in Healthcare Administration or Marketing is a plus.
- Proven experience in marketing, preferably in the healthcare industry. Experience with medical devices, pharmaceuticals, or healthcare services is highly desirable.
- Strong understanding of healthcare regulations, compliance standards, and industry dynamics.
- Good written and verbal communication skills, with the ability to create compelling content for different audiences and channels.
- Creative thinking and problem-solving skills, with a demonstrated ability to innovate and adapt in a fast-paced environment.
- Strong project management and organizational skills, with the ability to manage multiple tasks and priorities effectively.
- Team player with strong interpersonal skills, able to collaborate with colleagues across departments and functions.
- Results-driven mindset with a focus on achieving measurable outcomes and driving business growth.

**Salary**: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Work Location: In person

**Speak with the employer**

+91 9717701589



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