Associate - Digital Marketing

2 weeks ago

Bengaluru, India BHIVE Workspace Full time

**Role**:Associate - Digital Marketing

**Experience Range**: A professional with 2-3 years of experience in Digital Marketing. Prior work experience in a Fintech entity or a financial institution will be given a higher preference

**Qualification**: Bachelor’s degree in Marketing, Communications, Business, or a related field.

**Interview Process**:Applicant questionnaire > Face to Face Rounds > HR Round

**About the Company**:
Our mission is to be India’s largest and most comprehensive platform for commercial real estate rental solutions, driven by a customer-centric mindset. We strive to be the go-to partner of choice for customers by offering best-in-class customer experience, value for money, tailor-made solutions and the best selection.

**Role Summary**:
**What will you gain?**

**Key Deliverables**:

- Building multiformat digital campaigns using various tools.
- Designing, setting up and testing technically complex campaigns.
- Working collaboratively with the creative team for various marketing collaterals.
- Coordinating end-to-end campaign operations from initial setup through launch.
- Supporting other production efforts as needed like writing copies for Ad Campaigns or long format Video Content.
- Maintain up-to-date knowledge of the industry and competitors whereby building a strong mechanism of market intelligence
- Flexibility on timings is expected. Should be able to work late evenings and on weekends when required.
- Create engaging content for social media and other digital platforms to increase brand awareness, engagement, and followers.
- Conduct keyword research, optimize website content, and implement SEO strategies to improve search engine ranking and drive traffic.
- Manage and optimize pay-per-click campaigns to drive traffic, increase leads, and improve ROI.
- Analyze campaign performance, identify areas of improvement, and implement changes to optimize performance.
- Work closely with the marketing team to develop and execute marketing plans that align with the company’s objectives.
- Collaborate with internal teams to develop content and marketing materials that align with brand guidelines.
- Stay up-to-date with the latest trends and technologies in digital marketing and suggest new strategies to improve performance.

**Key Competencies**:

- A professional with 2-3 years of experience in Digital Marketing
- Excellent written and verbal communication skills.
- Exceptional organizational skills; able to handle multiple requests, changes, and conflicting priorities.
- Analytical and reporting abilities.
- Ability to work independently with a mindset of ownership and as part of a team.
- Proven experience in executing digital marketing campaigns across multiple channels.
- Strong knowledge of digital marketing strategies, channels, and tools.
- Experience in executing SEO and PPC campaigns.
- Strong attention to detail and ability to multitask.

**Employee Benefits**:

- BHIVE has a very strong benefits policy including an employee-friendly ESOP policy. ESOPs may be applicable to the role in the future based on performance.

**How To Apply?

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