Consumer Experience
3 months ago
The Consumer Experience & Content Executive will be responsible for developing and executing content & activation strategies that enhance consumers' brand experience across platforms. This role requires a creative individual experienced in social media marketing, content creation, and experiential marketing, with a strong ability to multitask and manage relationships with external vendors.
**Key Responsibilities**:
**Social Media Marketing**:
Develop and implement social media strategies to enhance brand visibility and engagement.
Manage social media channels, including content creation, scheduling, and community engagement.
**Content Creation**:
Create compelling content for social media, blogs, and the company website.
Collaborate with the design team to produce high-quality visuals and videos.
**Experiential Marketing**:
Plan and execute customer activation events to drive brand interaction.
Coordinate with external vendors, including institutes, retailers, and production partners, to ensure smooth execution.
**Vendor Relationship Management**:
Build and maintain strong relationships with external vendors, ensuring the best quality and pricing for services.
**Multitasking and Ownership**:
Take ownership of multiple projects simultaneously, ensuring timely delivery and high-quality outcomes.
Collaborate with cross-functional teams to support various consumer experience initiatives.
**Qualifications**:
- 1-3 years of experience in activation and content creation roles (FMCG category preferred)
- Proven experience in social media marketing, content creation, and experiential marketing.
- Ability to be agile and on the ground for execution.
- Experience in managing customer conversations.
- Strong multitasking skills and ability to manage multiple projects simultaneously.
- Experience in planning and executing consumer activations and events.
- Excellent communication skills and ability to build relationships with external vendors.
- Creative thinker with a passion for marketing and brand development.
**About AvyahCorp**
At AvyahCorp we are building genuinely healthy snacking at affordable prices to impact people's life positively. If you are passionate about educating consumers with ground-level activities and content, then this will be an exciting opportunity for you.
**Job Types**: Full-time, Permanent
Pay: ₹120,000.00 - ₹150,000.00 per year
**Education**:
- Bachelor's (preferred)
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
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