Digital Marketing Associate

2 weeks ago

Jaipur Rajasthan, India Arihant Global Services India Pvt. Ltd. Full time

Digital Marketing Associate

We are searching for a highly skilled and passionate Digital Marketing Specialist to join our growing team. You will be a key player in developing and executing a comprehensive digital marketing strategy that drives brand awareness, website traffic, lead generation, and sales. This role requires a unique blend of technical and creative skills, with a focus on website development using WordPress and Shopify, social media marketing, SEO, marketplace listings, and advertising.

**Responsibilities**
- Design, develop, and maintain websites on both WordPress and Shopify platforms, ensuring a user-friendly, visually appealing, and brand-consistent experience. (Experience with relevant plugins is preferred).
- Develop and implement a data-driven social media strategy to increase brand awareness, engagement, and community growth across various platforms.
- Conduct keyword research and implement SEO best practices to improve organic search ranking for both WordPress and Shopify websites.
- Manage and optimize product listings on relevant marketplaces (e.g., Amazon, Etsy, etc) to increase sales and brand visibility.
- Create, manage, and optimize paid advertising campaigns across various platforms (e.g., Google Ads, social media advertising)
- Analyze website traffic, social media engagement, and campaign performance to identify areas for improvement and optimize strategies.
- Stay up-to-date on the latest digital marketing trends and technologies.
- Collaborate with internal teams (sales, design, etc.) to ensure a cohesive brand message across all marketing channels.
- Create high-quality content (written, visual) for social media, website, and advertising campaigns.
- Proven experience in content creation and copywriting is a strong advantage

**Qualifications**
- Bachelor's degree in related field (or equivalent experience).
- 2+ years of experience in digital marketing with a focus on website development (WordPress & Shopify) and content creation.
- Strong understanding of SEO principles and best practices.
- Expertise in social media marketing platforms (e.g., Facebook, Instagram, Twitter).
- Experience with managing and optimizing marketplace listings.
- Experience with PPC advertising a plus.
- Experience with marketing automation tools is a plus.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving skills.

**Benefits**
- Competitive salary and benefits package.
- Opportunity to work in a fast-paced and dynamic environment.
- Be part of a growing and innovative company.

**Job Types**: Full-time, Permanent

Pay: Up to ₹300,000.00 per year

**Benefits**:

- Health insurance
- Internet reimbursement
- Life insurance
- Paid sick time
- Paid time off

Schedule:

- Day shift
- Fixed shift
- Morning shift

Supplemental pay types:

- Commission pay
- Performance bonus
- Yearly bonus

Ability to commute/relocate:

- Jaipur, Rajasthan: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- WordPress: 1 year (preferred)

Work Location: In person

Application Deadline: 23/06/2024
Expected Start Date: 24/06/2024

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