Chief Marketing Officer

2 months ago

Hyderabad Telangana, India Durell Flooring Full time

Develop marketing strategies for various channels of marketing including but not limited to social media marketing, influencer marketing, trade shows, print and media marketing, performance marketing and retail channels.
- Build, Lead and oversee a cross-functional team to drive high-impact marketing and branding initiatives focused on measurable outcomes.
- Manage the brand marketing budget, ensuring efficient allocation of resources for maximum ROI.
- Prepare and maintain a current annual marketing plan with measurable and specific initiatives detailed to maintain and grow each business segment.
- Demonstrate expertise in brand creation, brand positioning and communications to build strong market presence and brand identity.
- Develop clear and compelling value propositions for the product portfolio to differentiate offerings in the competitive market.
- Lead the tracking, analysis, and reporting of digital marketing performance metrics to optimize campaigns and improve ROI.
- Track, analyse and report macro trends, market insights, market share and other critical business parameters including competition movement
- Capture customer needs, feedback, execute market research assignments internally as well as with external agencies.
- Work closely with teams including Digital marketing, Research, Procurement, Operations to ensure marketing efforts align with commercial objectives, supporting product commercialization in key markets.
- Prepare presentations & MIS update as necessary

Pay: ₹1,200,000.00 - ₹2,000,000.00 per year

**Benefits**:

- Paid time off
- Work from home

Schedule:

- Day shift
- Weekend availability

Supplemental Pay:

- Yearly bonus

**Education**:

- Bachelor's (required)

**Experience**:

- total work: 10 years (required)

Work Location: Hybrid remote in Hyderabad, Telangana

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