Content Strategist
2 months ago
**About Us**:
Dhwani Astro is a leading platform that connects users with expert astrologers, offering personalized consultations via calls, chats, and live streaming. We provide a variety of online services, including psychic sessions, healing rituals, and more. Our goal is to empower individuals with deeper insights into their lives through astrology, while also creating an engaging and informative content experience across all platforms.
We are expanding our team and looking for a talented **Content Strategist **to join us in shaping the voice and messaging of Dhwani Astro.
As a Content Strategist at Dhwani Astro, you will be responsible for developing and executing content strategies that resonate with our audience and promote our brand across multiple digital channels. You will collaborate with cross-functional teams, including marketing, product, and design, to ensure cohesive messaging and impactful storytelling. Your goal will be to create content that drives engagement, boosts brand awareness, and fosters a deeper connection with our customers.
**Key Responsibilities**:
- Develop and implement a comprehensive content strategy aligned with Dhwani Astro’s business goals.
- Collaborate with the marketing team to plan and execute content marketing campaigns that increase user engagement.
- Ensure all content aligns with SEO best practices to improve search engine rankings.
- Analyze content performance using metrics and provide actionable insights to optimize future content.
- Manage content calendars and ensure timely delivery of content for all campaigns.
- Edit and proofread content to ensure high quality, brand consistency, and tone of voice.
**Qualifications**:
- Bachelor's degree in Marketing, Communications, Journalism, or related field.
- Proven experience (3+ years) as a Content Strategist, Content Manager, or similar role, preferably in the wellness, astrology, or e-commerce sector.
- Strong portfolio showcasing a variety of content types (blogs, social media, product descriptions, etc.).
- Excellent written and verbal communication skills in English.
- Knowledge of SEO best practices and experience with keyword research.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Creative thinker with strong attention to detail.
- Familiarity with astrology or an interest in the wellness space is a plus.
**How to Apply**:
Pay: ₹25,000.00 - ₹30,000.00 per month
**Experience**:
- total work: 3 years (required)
Work Location: In person
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