SEO Executive

2 months ago

Kottayam, India Astreda IT Solutions Full time

**Key Responsibilities**:

- Develop and implement effective search engine optimization (SEO) strategies
- Use AI tools to generate high-quality, SEO-friendly content
- Conduct keyword research to guide content teams
- Optimize website content, landing pages, and paid search copy
- Direct off-page optimization projects (e.g., link-building)
- Collaborate with social media and PPC teams to optimize campaigns
- Keep abreast of SEO and integrated marketing trends
- Monitor and analyze SEO statistics such as redirects, click rate, bounce rate, and others
- Prepare and present reports regularly on SEO campaign performance
- Optimise website content, including meta tags, header tags, and on-page content, to improve search engine visibility.
- Create and manage backlinking campaigns to improve website authority and domain ranking.
- Conduct regular website audits to identify technical issues that may impact website performance, and make recommendations for improvement.
- Monitor website analytics to track keyword rankings, website traffic, and user behavior to identify areas for improvement.
- Stay up-to-date with the latest SEO trends and best practices, and make recommendations to continuously improve our SEO performance.

**Qualifications**:

- Any Degree
- Proven experience as an SEO Executive or similar digital marketing role (1 to 3 years of experience)
- Familiarity with AI content generation tools and techniques
- Knowledge of standard and current SEO practices
- Experience with SEO reporting
- Familiarity with relevant tools (e.g., Ahrefs, SEMRush, Conductor, Screaming Frog, MOZ) and web analytics tools (e.g., Google Analytics, WebTrends)
- Strong analytical skills, Ability to work independently, as well as part of a team.

**Salary**: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Flexible schedule

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

Application Question(s):

- How soon you can join if selected ?

**Experience**:

- SEO: 1 year (preferred)

Work Location: In person

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