Digital Marketing Executive
3 weeks ago
Job Summary
As an eCommerce digital marketing executive you will be responsible for developing and implementing digital marketing strategies for our ecommerce clients. This includes managing and optimizing the company's online presence, driving traffic to the website, and increasing sales through digital channels.
Key Responsibilities:
- Analyze and report on website traffic and sales data to measure the effectiveness of digital marketing efforts
- Collaborate with the ecommerce and product teams to optimize the online customer experience and increase conversion rates
- Continuously test and optimize website design, copy, and calls-to-action to improve user engagement and conversion rates
- Manage and optimize the company's social media accounts, creating engaging content and running social media advertising campaigns
- Collaborate with external partners, such as influencers and bloggers, to increase brand awareness and drive traffic to the website
- Stay up-to-date with industry trends and emerging technologies in digital marketing to ensure the company's strategies are current and effective.
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