Social Media Strategist

3 weeks ago


Rohini Sub City Delhi Delhi, India Niche Agriculture and Pharmaceuticals Ltd Full time

**Social Media Optimization (SMO) Specialist**

**Location**: Rohini sector 9

**Job Type**: Full-time

**Salary**: 25-30k

**Experience Level**: Entry-Level/Experienced (Minimum Internship or 3 years of experience)

**About Us**:
As we continue to expand our online presence and digital footprint, you will be responsible for managing and executing social media strategies across various platforms to enhance brand awareness, engagement, and growth. Your role will heavily involve creating captivating video content tailored for different social media channels.

**Responsibilities**:
1. Develop and implement effective social media strategies to achieve the organization's goals and objectives.

2. Produce high-quality video content for various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube.

3. Collaborate with the marketing team to conceptualize, storyboard, and execute video campaigns that resonate with the target audience and align with brand identity.

4. Edit and enhance raw footage into polished videos using industry-standard software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.

5. Stay up-to-date with the latest trends, techniques, and best practices in video editing and social media marketing to ensure content relevance and effectiveness.

6. Optimize video content for each platform, considering factors such as aspect ratios, video lengths, and audience preferences.

7. Monitor and analyze the performance of video content using analytics tools to identify key insights and areas for improvement.

8. Engage with the online community by responding to comments, messages, and inquiries in a timely and professional manner.

9. Collaborate with internal teams and external partners to coordinate cross-promotional opportunities and maximize reach and impact.

10.Maintain a consistent brand voice and visual style across all social media channels.

**Requirements**:
1. Bachelor's degree in Marketing, Communications, Multimedia, or related field.

2. Proven experience (2 years) working as a social media officer or similar role, with a strong emphasis on video content creation and editing.

3. Expertise in using video editing software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.

4. Demonstrated portfolio showcasing your video editing skills and creativity.

5. Strong understanding of social media platforms, trends, algorithms, and best practices.

6. Excellent written and verbal communication skills, with the ability to craft compelling copy and captions.

7. Detail-oriented with a keen eye for visual aesthetics and storytelling.

8. Ability to work independently as well as collaboratively in a fast-paced environment.

9. Proficiency in graphic design and motion graphics is a plus.

10.Passionate about digital marketing, social media, and staying abreast of industry developments.

**How to Apply**:
**Salary**: ₹17,000.00 - ₹25,000.00 per month

Schedule:

- Day shift
- Morning shift

**Experience**:

- total work: 2 years (preferred)
- SMO: 1 year (preferred)

**Location**:

- Rohini Sub City, Delhi, Delhi (preferred)

Work Location: In person

**Speak with the employer**

+91 9625552998


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