Digital Media Strategist

2 weeks ago

Mumbai, India V5 Global Services Full time

**Digital Media Strategist****:
Industry Consultancy

Location Karnataka Bangalore

Experience Range 1 - 5 Years

Qualification B tech

Job Description
- About Us
- About Company
- Roles and Responsibility

**Job Title**:Digital Media Strategist**Location**:Ahmedabad/ Bangalore- Are you looking to work in an innovative, fast paced environment?
- Do you want to work in a creative and tech-driven atmosphere where you see your ideas shaping into tangible products & services that help businesses improve efficiency and returns?

**What are we looking for?**Objectives and Responsibilities**
- Create, manage, optimize, and analyze campaigns within Paid Search (Google Ads, Bing/ Microsoft Ads), Display (GDN, Programmatic is a plus), Paid Social (Facebook, Instagram), Meta Search (is a plus) and additional media platforms
- Monitor online campaigns regularly and make recommendations to improve key performance metrics and drive revenue according to account goals
- Create and follow through with projects and initiatives that will benefit clients, including process development and new media tactic testing
- Communicate with Customer Success Managers on a regular basis to review campaign performance, and suggest additional online marketing strategies and testing opportunities to improve conversion rates and efficiency metric
- Keep current on the latest trends in the paid search, display, ad technology, and social media marketing channels and across the hospitality marketing industry
- Participate in meetings with clients to review Paid Media results and discuss recommendations and strategies

**Hards skills**
- Experience in reporting, tracking, dashboarding, and data analysis
- Experience in setting up and optimizing paid media campaigns (paid search, paid social, display and good to know - metasearch, programmatic, )
- Good working knowledge of Google Analytics, Google Analytics 360 & Google Tag Manager
- Ability to align marketing channels to client goals & outcomes
- Financial acumen on budget planning, pacing, and channel distribution
- Assist in team digital media training

**Soft Skills**
- Excellent communication skills, both written and verbal
- Ability to multi task on multiple accounts, manage projects by taking end to end responsibility
- Fast-learner with demonstrated success in a fast-paced environment
- Excellent presentation skills
- Ability to work autonomously and in a group environment
- Ability to solve problems
- Working and presenting with internal teams as well in client-facing presentations
- Ability to organize and prioritize work, adhere to deadlines and timelines, and adapt quickly to changing schedules.

**Top Reasons to work for Milestone**
- SPEED: We have the fastest and only SEO-first CMS on the market
- VOICE: A seat at the executive table and a significant remit of responsibility
- COMPANY POSITION: Joining a company that is poised to capitalize on the accelerating digital transformation
- GROW: Great place to learn with phenomenal growth opportunity
- IMPACT: Create an impact through the thought leadership you bring to the team
- ETHICS: A principled and values-based culture
- STIMULATION: Exciting and innovative work environment

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