Client Servicing Executive

7 months ago

Pune Maharashtra, India MagicWorks IT Solutions Full time

A Client Relationship Manager (CRM) plays a crucial role in a digital marketing agency by ensuring effective communication, understanding client needs, and managing client relationships. Here are some key responsibilities for a Client Relationship Manager in a digital marketing agency:
**Position : Client Servicing Executive**
**Experience**: 1 Year to 4 Years
**Qualification**: Any Bachelor’s Degree

**Salary**: Upto 5LPA
**Job Location**: Pune

**Job **Responsibilities**:
**Client Onboarding**:

- Facilitate a smooth onboarding process for new clients.
- Gather information about the client’s business, goals, and expectations.
- Coordinate with different teams within the agency to ensure a clear understanding of client requirements.

**Client Communication**:

- Act as the main point of contact between the agency and the client.
- Regularly update clients on the progress of ongoing projects and campaigns.
- Respond promptly to client inquiries and address concerns.

**Account Management**:

- Develop a deep understanding of each client’s industry, business model, and marketing objectives.
- Work closely with the account management and project teams to ensure the delivery of high-quality services that meet client expectations.

**Client Education**:

- Educate clients on the latest digital marketing trends, strategies, and technologies.
- Provide insights and recommendations to help clients make informed decisions about their digital marketing strategies.

**Project Coordination**:

- Collaborate with internal teams such as marketing, design, content, and development to ensure timely and successful project delivery.
- Monitor project timelines and budgets to ensure they align with client expectations.

**Feedback Collection**:

- Regularly gather feedback from clients to assess satisfaction levels.
- Use feedback to identify areas for improvement and implement necessary changes.

**Upselling and Cross-Selling**:

- Identify opportunities for upselling additional services or cross-selling complementary services to existing clients.
- Work with the sales team to explore expansion possibilities with current clients.

**Client Retention**:

- Develop strategies to enhance client retention rates.
- Address any issues or concerns promptly to prevent client dissatisfaction.

**Reporting and Analysis**:

- Provide clients with regular reports on key performance indicators (KPIs) and the impact of digital marketing efforts.
- Analyze data to derive insights and recommendations for improving campaign performance.

**Stay Updated on Industry Trends**:

- Stay informed about the latest trends, tools, and technologies in digital marketing.
- Share relevant industry updates and insights with clients.

**Contract Renewals**:

- Work with the sales team to renew client contracts and negotiate terms.
- Ensure a seamless transition during contract renewals.

**Crisis Management**:

- Address any issues or conflicts that may arise during the course of the client-agency relationship.
- Implement effective crisis management strategies to retain client trust.

Effective client relationship management is essential for the success and growth of a digital marketing agency. The CRM should be a proactive and strategic partner for clients, helping them achieve their business objectives through digital marketing initiatives.

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