Social Media Strategist

2 months ago


Noida, India The Higher Pitch Full time

The Higher Pitch is a Brand Transformation company. Through interventions of marketing and technology, we help global brands evolve, refresh, launch, and engage with their customers, employees, and other stakeholders, hyper-personally. We create compelling experiences and transformational engagements blending technology, design, content, communications, and research.

Please find below the Job Description for Social Media Marketing:

- Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules.
- Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management.
- Strong copywriting and editing skills suitable for each social media platform.
- Strong in utilizing platform capabilities outside regular postings on Social Media Platforms for organic growth and high rate of engagement.
- Collects customer data and analytics using interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns.
- Reports progress to senior marketing management.
- Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram.
- Understand industry benchmarks, best practices and influencer engagement in IT and market space.
- Conceptualize, creates and distributes engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages ( add on will be preferred).
- Create and implement a monthly editorial calendar that includes monthly sales objectives and initiatives.
- Expertise in HubSpot Inbound Marketing will be given preference.

**Job Types**: Full-time, Permanent

**Benefits**:

- Health insurance
- Provident Fund
- Work from home

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Quarterly bonus

**Experience**:

- total work: 3 years (preferred)

Work Location: In person



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