Social Media Strategist

6 days ago


noida, India Bharat Business Innovations Pvt Ltd Full time

Job Description:

We are seeking a creative and strategic-minded Social Media Strategist to join our team. As a

Social Media Strategist, you will be responsible for developing and executing social media

strategies to enhance brand awareness, engage our audience, and drive business objectives. You

will play a key role in developing compelling content, managing social media channels, and

analyzing performance metrics to optimize our social media presence.


Responsibilities:

Develop and implement social media strategies to increase brand awareness, drive engagement,

and achieve business objectives.

Create and curate high-quality, engaging content for social media platforms including YouTube,

Instagram, LinkedIn, Facebook,Twitter, and so on.

Manage social media channels, including content planning, scheduling, publishing, and

community management.

Collaborate with cross-functional teams, including Marketing, Content, and Design, to align

social media initiatives with overall marketing objectives.

Monitor social media trends, best practices, and emerging platforms to identify opportunities

for growth and innovation.

Conduct competitive analysis and bench-marking to track performance and identify areas for

improvement.

Analyze social media metrics and KPIs to measure the effectiveness of campaigns and initiatives,

providing insights and recommendations for optimization.

Stay updated on industry trends, algorithm changes, and platform updates to inform strategy

and tactics.


Requirements:

Bachelors degree in Marketing, Communications, or related field.

2+ years of experience in social media marketing, with a proven track record of developing and

executing successful social media strategies.

Strong understanding of social media platforms, algorithms, and best practices.

Excellent written and verbal communication skills, with the ability to craft compelling and

engaging content.

Creative thinker with a passion for storytelling and visual communication.

Analytical mindset with the ability to interpret data and metrics to drive decision-making.

Proficiency in social media management tools and analytic platforms.

Ability to work effectively in a fast-paced, dynamic environment and manage multiple projects

simultaneously.



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