Marketing Assistant
5 months ago
_**We are hiring for Customer Marketing Executive**_
**Experience**: 2+Years
**Salary**: 15K to 25K +Petrol Allowance + Incentives
**Location**: Chennai
**Shift Timing** : Day shift (Sunday off)
Two Wheeler is mandatory.
**Personal qualities**:
- Strong passion for serving and understanding customers.
- Interpersonal skills to help them nurture customer relationships and work with cross-functional teams.
- Incredibly creative marketing and communication skills.
- Analytical skills to determine marketing effectiveness and ROI of customer engagement efforts
- Strategic thinker that can see beyond the day-to-day grind to help reach marketing and sales goals, create a stronger brand, and improve the customer experience.
**Knowledge & previous experience**:
- Any Bachelor’s degree
- Previous Customer Service, Customer Success, or Account Management experience.
- Experience creating and executing marketing campaigns and programs that drive customer engagement and advocacy.
- Familiarity with B2B marketing, lead generation, and sales processes.
**Strategic responsibilities**:
- Build rapport with customers to increase renewals, referrals, and cross-sell and upsell opportunities
- Lead and manage customer engagement and communication programs, such as in-person / virtual events, workshops, annual conferences, awards programs, onboarding and ongoing nurture campaigns
- Connecting with customers to ensure continued education and success throughout the relationship lifecycle
- Identifying key customers that can act as a marketing channel through case studies, speaking opportunities, etc.
- Help marketing and sales meet business objectives through customer advocacy initiatives.
**Tactical responsibilities**:
- Manage and maintain engagement and advocacy programs; continually recruit new customer advocates.
- Manage a library of up-to-date customer success stories.
- Manage annual/ biannual/ quarterly customer satisfaction surveys to drive change throughout the organization.
- Develop a customer lifecycle campaign program and work with marketing operations to implement.
- Create special marketing content for account management/ customer success to help at-risk customers with training.
- Target happy customers for upsell, cross-sell, and advocacy opportunities.
- Provide product feedback given by advocates to the Product Management team.
**Job Types**: Full-time, Permanent
**Salary**: ₹15,000.00 - ₹25,000.00 per month
**Benefits**:
- Provident Fund
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
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