Digital Marketing Executive
2 months ago
**Job Description for Digital Marketing & Content Writing : -**
- Create content for blogs and articles for IG/ LinkedIn/ FB for daily and weekly posts
- Research latest trends, competitors, and promotional strategies with special focus on property technology and property management
- Aid the team in creating content marketing campaigns and driving leads
- Draft product descriptions for the e-commerce platform using current and relevant fashion language for the best and shortest ways to describe high-end merchandise.
- Provide creative ideas for content marketing and update website.
- Research competitive pricing of products (using provided data/platforms), edit and upload product pictures to the back-end
- Use SEM (Adwords, Facebook/ LinkedIn Ads etc.) and SEO (Google ranking, Quora, Backlinks and Blog etc.) to increase brand visibility & achieve business objectives
- Design, build and maintain our social media presence.
- Respond to client requests and queries via Instagram and LinkedIn.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Instrument conversion points and optimize user funnels
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Create visual aspects of marketing materials, websites and other media, including infographics.
- Research, design and conduct sampling of merchandise for ecommerce department_._
- Ability to handle multiple projects and prioritize different tasks.
- Must be detail oriented and well organized.
- Ability to use strong analytical and artistic approach to solve complex creative issues
- Assist in the formulation of strategies to build a lasting digital connection with consumers.
- Manage keyword analysis, on page optimization, off page optimization, Internal linking optimization and external link building
- Analyse trends and translate quantitative and qualitative data from web analytics tools to aid the team in devising actionable marketing strategies
- 2-3 years’ experience in social media management across Instagram/ Facebook/ LinkedIn & Content Writing.
- Experience in Canva and Adobe Illustrator for creating daily and weekly posts
- A background and/or interest in fashion is preferable for copywriting
**- Strong knowledge of SEMrush and HubSpot for Digital Marketing role is a MUST**
- Good command over English
- Highly organized and can follow instructions
**Salary**: ₹15,000.00 - ₹30,000.00 per month
**Benefits**:
- Cell phone reimbursement
Schedule:
- Morning shift
Supplemental pay types:
- Commission pay
- Performance bonus
Ability to commute/relocate:
- New Delhi, Delhi: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)
**Speak with the employer**
+91 8130620200
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