Marketing Associate

3 weeks ago


Mumbai Maharashtra, India Kroll, LLC Full time

In a world of disruption and increasingly complex business challenges, our professionals bring truth into focus with the Kroll Lens. Our sharp analytical skills, paired with the latest technology, allow us to give our clients clarity—not just answers—in all areas of business. We embrace diverse backgrounds and global perspectives, and we cultivate diversity by respecting, including, and valuing one another. As part of One team, One Kroll, you’ll contribute to a supportive and collaborative work environment that empowers you to excel.

Kroll is the premier global valuation and corporate finance advisor with expertise in complex valuation, disputes and investigations, M&A, restructuring, and compliance and regulatory consulting. Our professionals balance analytical skills, deep market insight and independence to help our clients make sound decisions. As an organization, we think globally—and encourage our people to do the same.

**Responsibilities**:

- Develop and execute SEO and analytics strategies to achieve firmwide web and SEO goals.
- Work on various SEO tools(Brightedge, SEMrush etc.) and create dashboards, keyword groups, recommendations etc.
- Work on Google Analytics platform (GA4) to implement GTM, triggers, custom dimensions etc. Also leverage GA4 to create custom reports for different business units and services offered by Kroll
- Analyze data and trends to create and present meaningful insights for stakeholders and internal teams
- Work with the web and business unit marketing teams to properly implement reporting and analytics best practices
- Utilize BigQuery, Looker Studio, and other digital tools such as BrightEdge and SEMrush to create analytical reports to drive revenue and inform stakeholders about the various on-going/past campaigns
- Prepare, collaborate, and share reports with stakeholders on a timely basis
- Maintaining strong relationships with stakeholders and investigating analytics issues until issues are resolved.

**Requirements**:

- Bachelor’s degree
- 3 years of experience in SEO preferably in a B2B/professional service environment
- 3 years of experience in analytics with focus on implementation, tracking and reporting, preferably in a B2B/professional service environment
- Technical knowledge in Google Analytics, Google Ads, BigQuery, SEO platforms like BrightEdge, SEMrush, Google Search Console, etc.
- Sense of ownership and responsibility to your role and work with a focus on finding innovative ways to achieve company objectives
- Critical thinking and problem-solving skills
- Team player
- Excellent interpersonal and written and verbal communication skills
- Knowledge of other digital marketing verticals will be an added advantage
- Ability to manage confidential, sensitive information
- Kroll is committed to equal opportunity and diversity, and recruits people based on merit._
- #LI-JC1_


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