Promotion Executive

5 months ago


Chennai, India Cappella sports pvt ltd Full time

Cappella Sports is a leading sports equipment and apparel company focused on serving the badminton community. We are committed to providing high-quality products to players of all levels and supporting their passion for the sport. As a Partnership & Outreach Executive, you will play a vital role in establishing and maintaining partnerships with badminton players, coaches, clubs, and associations. You will also be responsible for organizing events and implementing below-the-line (BTL) activities to enhance brand awareness for our company's portfolio.

**Responsibilities**:

- Develop and implement a strategic plan to establish partnerships with badminton players, coaches, clubs, and associations to promote Cappella Sports' products and services.
- Identify and approach potential partners and negotiate mutually beneficial partnership agreements.
- Build strong relationships with key stakeholders in the badminton community, including players, coaches, club managers, and association representatives.
- Collaborate with the marketing team to design and execute promotional campaigns targeting the badminton community.
- Organize events, tournaments, workshops, and other activities to increase brand visibility and attract potential customers.
- Coordinate with internal teams to ensure the smooth execution of partnership initiatives and events.
- Stay updated on industry trends, competitor activities, and emerging opportunities to maximize business growth.
- Monitor and evaluate the effectiveness of partnership programs and recommend improvements.
- Track and report on key performance indicators (KPIs) related to partnership and outreach activities.
- Represent Cappella Sports at industry events, conferences, and trade shows to network and expand business opportunities.
- Provide regular reports and insights to management regarding partnership progress and outcomes.

**Qualifications and Skills**:

- Bachelor's degree in business administration, marketing, sports management, or a related field.
- 2 years’ experience in partnership development, business development, or sales, preferably in the sports industry.
- Strong understanding of the badminton industry, its key players, and relevant market dynamics.
- Excellent networking and relationship-building skills to engage with players, coaches, clubs, and associations effectively.
- Demonstrated ability to negotiate and manage partnership agreements.
- Exceptional communication and presentation skills to articulate the value proposition of Cappella Sports to potential partners.
- Self-motivated with the ability to work independently and meet deadlines.
- Creative thinker with a proactive approach to problem-solving.
- Proficient in using CRM software, Microsoft Office Suite, and other relevant tools.
- Flexibility to travel occasionally for meetings, events, and industry gatherings.

**Salary**: ₹25,000.00 - ₹30,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Monday to Friday


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