Media Buyer
2 months ago
**Job Title: Media Buyer**
**Company: Digital Orix**
**Location**: Jaipur **Job Type**: Full-time
**Work Arrangement**: Work from Home / Work from Office / Hybrid Mode
**About Us**:At Digital Orix, we are a cutting-edge digital marketing agency dedicated to helping businesses thrive in the online space. We believe in the growth of our team, clients, and company, fostering an environment where everyone can succeed. Our focus is on driving results through innovative strategies and data-driven campaigns, ensuring we deliver exceptional value to our clients. We are committed to building lasting partnerships that empower our clients to achieve their goals while nurturing the professional development of our team members. Join us in our mission to redefine digital marketing excellence.
**Key Responsibilities**:
- Develop, execute, and manage media buying strategies across platforms, focusing on Facebook, Instagram and google Ads.
- Understand and implement custom audiences and lookalike audiences to enhance targeting.
- Generate and install the Facebook pixel for accurate tracking and measurement.
- Manage and monitor campaign growth by building, monitoring, and optimizing campaigns to meet marketing objectives.
- Create engaging ads and compelling ad copies that resonate with target audiences.
- Oversee the implementation, tracking, and measurement of integrated digital marketing campaigns within established timelines and budgets.
- Identify trends and insights to optimize spend and performance based on data-driven analysis.
- Conduct A/B and multivariate experiments to enhance campaign effectiveness.
- Track funnel conversion rates and identify critical areas for improvement.
- Collaborate with relevant teams to drive engagement and achieve results.
- Prioritize and meet deadlines while managing multiple projects in a fast-paced environment.
**Skills Needed**:
- Excellent written and verbal communication skills.
- Proficient in Google Sheets, Microsoft Excel, and Google Docs.
- Expertise in Meta Ads (Facebook and Instagram) and Google Ads.
- Knowledge of funnel and landing page tools like Swipe Pages and Flexi Funnels.
- Familiarity with AI tools, particularly ChatGPT.
- Experience in copywriting for creative briefs, ad copies, and video ad scripts.
- Self-managed with a strong ability to prioritize tasks.
**Bonus Points If You Have**:
- Experience working with coaching and ed-tech funnels.
- Experience in running YouTube ads optimized for sales conversions.
- Background in client-facing roles.
- Basic knowledge of coding and web development.
**Benefits**:
- Health insurance
- Paid sick time
- Work from home
Schedule:
- Day shift
**Experience**:
- total work: 1 year (preferred)
**Location**:
- Remote (preferred)
Work Location: Remote
Application Deadline: 15/10/2024
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