Marketing-product Communication-support

3 weeks ago


Mumbai Maharashtra, India Kotak Mahindra Full time

**JD - Marketing - Product Communication
**Responsibilities**:

- Agency Management: Manage coordination with all Marketing vendors and be responsible for all deliverables within required TAT.
- Content Writing: Review / write creative content based on specific requirements from product teams. This may include articles, marketing copy, social media copies, newsletters, product descriptions and reviews, or other forms of written material.
- Research and Planning: Conducting research on industry trends, Social media trends, new content formats, emerging platforms, and best practices in content creation and distribution, competitor analysis, and audience preferences to create relevant and timely content.
- Collaborating with cross-functional teams, such as product, group marketing, LCS, to ensure content aligns with overall brand messaging and goals.
- Visual Content Creation: Collaborating with designers and photographers to create visually appealing graphics, images, videos, and other multimedia elements to enhance the content.

Required skills and qualifications
- 5-7 years of experience in a similar role designing and launching digital platforms
- Expert in Performance marketing, SEO / SEM, google AD-Words, etc.
- Experience in managing agencies / client servicing
- Proven skills for collaborating with coworkers
- Solution oriented outlook



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