Healthcare Executive I&i and Rd

2 months ago

Mumbai, India Pfizer Full time

As a Healthcare Executive in I&I and RD Team the incumbent is expected to be a vital interface between the Company and the medical profession by briefing them on the scientific features and patient care benefits in respect of the company’s products, consistently achieve budgeted sales of the products in the assigned territory through planned coverage and systematic implementation of promotional strategies and customer service initiatives and reporting thereof.

Qualification:

- A degree in Sciences / Pharmacy or Graduation with relevant experience is desirable.

Special Skills & Knowledge:

- Knowledge of therapeutic segments and related medical information.
- Knowledge of regulatory aspects and issues related to the pharmaceutical industry.

Key Competencies:

- Drive for Results
- Planning & Prioritizing
- Communication
- Customer Focus
- Integrity
- Confidence & Commitment
- Initiative
- Teamwork & Co-operation

Key Accountabilities:
Strategic/ Policy:

- Develops a clear understanding of his role as a responsible HCE of the Company and applies the knowledge, experience, and skills to achieving the defined objectives for the Position and the Team, as applicable. Keeps the organization policies and interest uppermost in mind while executing the role as per guidance of the superiors.
- Reviews and discusses his plans for the achievement of his territory’s sales budget each month. Seeks the assistance of the District Healthcare Manager and the Regional Healthcare Manager in formulating sales strategy, delivers promotional messages tailored to each customer need.
- Schedules the frequency of his calls on the doctors depending upon their importance regarding sales of the Company’s products.
- Strictly adheres to coverage plans and frequency.
- Strictly adheres to all applicable Pfizer policies and procedures.

Operational:

- Regularly visits the chemist/Key Accounts in the area to ensure the sale of the Company’s major products collects information on the sales of competitor’s products and regularly updates this data.
- Keep himself updated on the competitor’s activities through personal visits to wholesalers and retailers and through systematic collection and analysis of data.
- Books orders from the retailers/HCPs to ensure adequate availability at their shelves to meet the market demand. Also assists the display of the Company’s products on the retailers’ shelves.
- Ensures thorough pre-call planning and asks for the assistance of the District Healthcare Manager, wherever necessary.
- Prepares and implements special schedule for doctors’ visits/calls at the time of new product launch or sales campaign etc. using special presentation, promotional materials, and sales strategies.
- Carries meticulous one-to-one detailing of the product bringing to the doctor’s attention the special features/benefits of the product, its proven efficacy, new research, and clinical findings, etc.
- Maintains contacts with nursing homes, clinics, and hospitals in his territory. Collects the data on the annual budget for medicines in respect of each of the hospitals, their mode of purchase, rate contract, and drug committee members.
- A HCE Should Maintain regular contacts with medical practitioners, consultants, chemists, and wholesalers.
- Forwards adverse events and product complaints reported by customers and consumers in the appropriate format in a timely manner as described in the relevant SOPs.
- Conducts ePRP, eCMEs, CMEs & Speaker programs, for the doctors to impart product benefits.

People:

- Demonstrate and promote Pfizer’s global values in all interactions.
- Demonstrates team spirit and cooperation towards fruition achievement of individual and team objectives.

Financial:

- Achievement of Sales budgets.
- Assists in the collection of receivables, where required
- Proper utilization of product samples, detailing aids, and other promotional material.
- Proper accounting and reporting of expenses.

Technology:

- Use technology solutions for enabling better information availability.
- Use technology developments for effective field operations.

Key Performance:

- Achieving and exceeding Sales targets both in-line and KDPs
- Activity measures
- Evaluationindex
- Productivity norms
- Account receivable norms
- Compliance to SOPs
- This Role Profile for the Position is illustrative in nature and not exhaustive. Additions/deletions may be made as necessary.

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Sales

LI-PFE

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