Social Media Coordinator

3 days ago


Kottayam, India Gowri Garments, Kottayam Full time

**Research Audience Preferences and Trends**:

- Understand the target demographics and discover current trends.
- Stay informed about audience preferences.

**Content Creation**:

- Develop original and engaging text, image, and video content.
- Ideate social media posts to pique users’ interest.
- Design posts that sustain readers’ curiosity and create buzz around new products.

**Key Performance Indicators (KPIs)**:

- Establish KPIs to measure the success of social media campaigns.
- Analyze metrics related to engagement, reach, and conversions.

**Collaboration**:

- Work closely with sales and marketing teams to establish a consistent brand voice.
- Ensure alignment with broader marketing strategies.

**Posting Schedule and Management**:

- Develop an optimal posting schedule, considering web traffic and customer engagement metrics.
- Oversee social media accounts’ layout and aesthetics.

**Training and Facilitation**:

- Train co-workers to use social media effectively.
- Facilitate online conversations with customers and respond to queries.

**Monitoring and Reporting**:

- Monitor online reviews and feedback from customers and fans.
- Report on campaign performance and adjust strategies as needed.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹17,500.00 per month

Schedule:

- Day shift
- Morning shift

**Experience**:

- total work: 2 years (preferred)

Work Location: In person



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