Performance Marketing Associate

5 months ago


Bengaluru, India Bhanzu Full time

**About the organisation**

Through Bhanzu, we aim to eradicate math phobia and encourage careers in math and STEM fields among learners from across the world. Bhanzu is bridging the gap between dreams and competence, by enabling students to realise their full potential and introduce them to science, coding and AI, through the lens of math.

**Company Name** - Bhanzu

**Location - **HSR Layout, Bangalore

**Role**:Performance Marketing Associate

**Responsibilities**
- Work on the creation, execution, and maintenance of PPC Ads campaigns in Google /Facebook ads
- Generate qualified leads according to the provided targets
- Proficiency in Keywords research and keywords competition Analysis
- Knowledge of Analytic tools like Google Analytics, Appsflyer, etc.
- Conduct A/B testing for social media and various ad campaigns
- Manage and report on budget planning/performance of ad campaigns
- Work on calculating and reporting on matters related to ad ROI, CPL, and similar parameters related to the ad campaigns
- Perform and report on ad quality analysis
- Create a campaign expense sheet on a timely basis
- Work on implementing automation techniques on emerging trends
- Execute the strategies for the formation and placement of various lead magnets on various websites and social media channels
- Execute message campaigns through automation tools
- Monitor, respond and engage with the online community daily

**Qualifications**
- Freshers are open to apply, 1+ years of experience in Digital/Social Media at an agency/brand would be preferable
- Bachelor’s degree is a must.
- Should be ready to work from office in Bangalore from Monday to Saturday.
- Should be good with basics of Excel.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹400,000.00 - ₹550,000.00 per year

**Benefits**:

- Health insurance
- Internet reimbursement
- Paid sick time
- Provident Fund

Schedule:

- Day shift
- Fixed shift
- Morning shift

Supplemental pay types:

- Overtime pay
- Performance bonus
- Yearly bonus

Ability to commute/relocate:

- Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (required)

**Experience**:

- Digital/ Social media Marketing: 1 year (required)

License/Certification:

- Digital Marketing/ Social media marketing certificate (required)



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